Beer, Wine and Spirits News and Press Releases

Beer, Wine and Spirits

Releases published in the last 30 days.

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Stella Artois and Idris Elba Team Up To Encourage Americans to Summer Like They’re On Vacation All Season Long: 7/11/2019 11:55:15 AM; Stella Artois officially launches its new television ad starring award-winning actor, DJ, and Producer Idris Elba. The ad is part of the brand’s summer campaign, called “Summer Like You’re On Vacation” in which Stella encourages consumers to rethink their summer surroundings and trade up like they do when on vacation.
Gender equality index across the French entities of Pernod Ricard: 7/10/2019 11:38:04 AM; In line with the French law « Pour la liberté de choisir son avenir professionnel » promulgated on September 5th, 2018, and the decree published on January 8th 2019 aiming to eliminate remuneration gaps between female and male employees, Pernod Ricard SA and its French entities are publishing their equality index.
Post Malone Returns to the Bud Light Dive Bar Tour Stage: 7/10/2019 10:49:54 AM; Bud Light Dive Bar Tour is returning to New York City on August 5th and bringing back global superstar, Post Malone, for a second consecutive year to perform on the Dive Bar Tour stage.
There’s a new captain taking the field: Captain Morgan partners with Major League Soccer: 7/10/2019 9:08:53 AM; Continuing what has already been a huge summer for soccer, Captain Morgan announces that it’s signed with Major League Soccer (MLS) to become the league’s official spiced rum and exclusive spirits partner through 2022.
Michelob ULTRA Pure Gold Launches Initiative Supporting Farmers’ Transition to Organic Production: 7/10/2019 9:05:41 AM; Michelob ULTRA Pure Gold, the first national beer brand to be USDA-certified organic, launched a new initiative called ‘Contract for Change’ that supports American barley farmers who want to transition conventional fields to try organic production for the first time.
Toronto Public Health Releases Report on Risks Associated With Increased Access to Alcohol: 7/5/2019 3:46:20 PM; The Province of Ontario recently announced changes to how alcohol is sold in Ontario. Evidence shows that increasing access to alcohol is associated with increased consumption and potential for alcohol-related harms.
Gartner Says Marketers for U.S. Spirits Brands Must Tap Into Search to Gain Competitive Advantage: 7/2/2019 6:29:22 PM; Spirits brands continue to underinvest in search despite the crucial role it plays for consumers researching and buying products, contributing to overall poor performance in digital marketing for most brands, according to Gartner, Inc.
As it positions for expansion, Hop Valley taps new president: 7/2/2019 7:19:39 AM; As it positions for continued growth, Hop Valley Brewing Company named Adrian Benkonvich as its new president, effective Sept. 9. He’ll replace Hop Valley co-founder Chuck Hare, who will transition to CEO of the Eugene, Ore.-based craft brewery.
The Anheuser-Busch Foundation Announces $100,000 Gift to Support Agricultural Research at Universities in Top Barley-Producing States: 6/28/2019 10:19:11 AM; The Anheuser-Busch Foundation today announced it is giving $100,000 to two university programs to support barley growers’ sustainability efforts and to further the universities’ research on water conservation.
Global cocktail program at Fairmont Hotels & Resorts get a refreshing update: 6/27/2019 8:30:59 AM; Fairmont Hotels & Resorts has revealed a refreshing new spin on its global line-up of masterfully balanced and delicious cocktails known as Classics Perfected 2.0: ‘The Decades’. Created as an exciting new spin-off to the first Classics Perfected menu released in 2015, the revitalized menu pays homage to some of the most fascinating cocktails in history, and was …
Changes to Carlsberg Group’s Executive Committee: 6/26/2019 12:08:14 PM; As of 30 September 2019, Jessica Spence, CCO and member of the Executive Committee, will be leaving the Carlsberg Group. Jessica has accepted a new position as President Brands with Beam Suntory and will relocate to the USA.
Pernod Ricard Strengthens Investment in Indonesia Through the Issuance of License for Business Operations Distribution: 6/26/2019 12:00:39 PM; Pernod Ricard, a global company that was established in 1975 and engaged in the wine and spirits industry, strengthened its presence in Indonesia through the issuance of licenses for business operations distribution for PT Pernod Ricard Indonesia which was conducted on September 17, 2018.
Carlsberg Group snaps Silver Lion at this year’s Sustainable Development Goals Lions: 6/26/2019 11:43:35 AM; Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate.
Stella Artois Is Making the Red Party Cup a Little more Stylish this Summer with the Release of Its "Red Stella Cup": 6/26/2019 11:38:32 AM; This summer Stella Artois is dethroning the OG red party cup and helping people everywhere upgrade their summer celebrations with the debut of its new Red Stella Cup.
BON & VIV Spiked Seltzer Is Out to Ban Basic for the Summer by Offering You a Chance to Win $30,000: 6/25/2019 4:02:41 PM; Washed up vodka sodas killing your warm weather vibes with flavorless basicness? This summer, BON & VIV Spiked Seltzer is calling on bored souls everywhere to end the VS BS with a refreshing proposal to ban basic and choose a great-tasting better basic.
Completion of the acquisition of Italian super-premium gin brand MALFY: 6/21/2019 11:57:38 AM; Following the press release of 17 April 2019, Pernod Ricard announces the completion of the acquisition of Italian super-premium gin brand MALFY. The MALFY range consists of four varieties – Originale, Con Limone, Con Arancia and Gin Rosa – with the distillation process incorporating genuine Italian ingredients such as Italian juniper, coastal grown Italian lemons and …
Bulleit Partners with Leaders in Tech & Sustainability to Open the Newest Visitor Experience on The Kentucky Bourbon Trail: 6/21/2019 10:34:00 AM; Since its inception in 1987 as one of the highest rye whiskeys on the market, Bulleit has been known as the bourbon that broke the mold. This week, Bulleit continues that tradition of innovation by opening its new Visitor Experience for bartenders, partners and guests from the local community and beyond at the Bulleit Distilling Co.
South Fork Vodka Brings World-Class Spirits to Northern California: 6/20/2019 11:46:38 PM; Local company Satellite Spirits recently introduced its feature label, South Fork Vodka, to the Northern California craft spirits scene. Launched in September 2018, this gluten free, palate-pleasing vodka has claimed six national and international awards, including Best in Class and Double Gold at the 2018 Craft Distillers Spirits Competition in Sonoma County, California.