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Advertising / Marketing

Releases published in the last 30 days. RSS 0.91 Feed

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Xandr Partners with Lasso to Power Omni-Channel Marketing Solutions for Pharma and Healthcare
Xandr Partners with Lasso to Power Omni-Channel Marketing Solutions for Pharma and Healthcare
3/2/2021 4:15:46 AM
Lasso, the first and only omni-channel platform for healthcare marketing and analytics, and Xandr announced a strategic partnership to simplify the way marketers plan, activate, and measure their Healthcare Provider (HCP) and Direct-to-Consumer (DTC) campaigns.
Mika brings colour back to Paris
Mika brings colour back to Paris
3/1/2021 5:14:27 AM
Mika wanted to breathe new life into Paris, restoring its colour. With the help of his sister, Paloma, Mika came up with an idea to seek out the talents of some 60 artists.
Bank of America Supports the Ad Council and COVID Collaborative’s launch of the “It’s Up To You” Vaccine Education Initiative
Bank of America Supports the Ad Council and COVID Collaborative’s launch of the “It’s Up To You” Vaccine Education Initiative
2/25/2021 2:49:48 PM
The Ad Council and COVID Collaborative today announced the launch of their COVID-19 Vaccine Education Initiative, “It’s Up To You.” Representing one of the largest public education efforts in U.S.
Kat Piscatelli Named to MM+M 40 Under 40
Kat Piscatelli Named to MM+M 40 Under 40
2/24/2021 5:00:54 AM
Medical, Marketing and Media magazine (MM+M) has named Kat Piscatelli, group account director at VMLY&R New York, has to its list of 40 Under 40.
Disney+ Launches Star, New General Entertainment Content Brand, Today In Select Overseas Markets
Disney+ Launches Star, New General Entertainment Content Brand, Today In Select Overseas Markets
2/24/2021 4:57:35 AM
Disney+, the exclusive streaming home for Disney, Pixar, Marvel, Star Wars and National Geographic, adds even more content with the addition of the Star brand which launched on the service in Australia, New Zealand, Canada, and Europe.
A “Super” Shares his Recollections and Memories with his Anti-Communist Landlord in a One-Of-a-Kind Fictionalized Memoir
A “Super” Shares his Recollections and Memories with his Anti-Communist Landlord in a One-Of-a-Kind Fictionalized Memoir
2/23/2021 8:05:18 PM
If you have rented out an apartment or a building, you surely have noticed the “super.” They are also referred to as Superintendents or sometimes referred to as building managers.
The dawn of a new era: The BMW Group is dovetailing corporate and BMW brand communication even more closely on the agency side.
The dawn of a new era: The BMW Group is dovetailing corporate and BMW brand communication even more closely on the agency side.
2/22/2021 7:39:23 PM
The BMW Group is dovetailing its corporate and BMW brand communication even more closely and is supported in this by the agency TheGame Group GmbH, which was founded specifically for this purpose.
The Black Catalog
The Black Catalog
2/22/2021 6:34:44 AM
Over the course of the past year, there has been much discussion regarding the systemic racism that impacts the Black community in education, business, healthcare and more.
Three UK appoints Matt Ward as Head of MVNO
Three UK appoints Matt Ward as Head of MVNO
2/22/2021 6:12:42 AM
Three UK announces the appointment of Matt Ward as Head of MVNO. In this role, Matt will be responsible for driving the strategy and commercial performance of its MVNO business in the UK.
GroupM Sweden Praised for “Change Journey of The Year”
GroupM Sweden Praised for “Change Journey of The Year”
2/22/2021 6:08:28 AM
We are proud to announce that GroupM Sweden won the “Greatest Change Journey” category in Brilliant Awards, an annual award for organisations that manage to make a major change during the year — increasing the engagement of their employees.
‘The World’s Most Magical Celebration’ Begins Oct. 1 at Walt Disney World Resort
‘The World’s Most Magical Celebration’ Begins Oct. 1 at Walt Disney World Resort
2/19/2021 8:11:33 PM
On Oct. 1, 1971, Walt Disney World Resort officially opened to guests for the first time, the culmination of years spent imagining, planning and developing Walt Disney’s magical dream.
PUMA Signs World Cup Winner and Champions League Record Breaker Raphaël Varane
PUMA Signs World Cup Winner and Champions League Record Breaker Raphaël Varane
2/19/2021 8:05:36 PM
Global sports company PUMA has signed a long-term partnership with Real Madrid and France national team star Raphaël Varane. As one of the fastest defenders in world football, Varane will step into the PUMA ULTRA silo, PUMA’s lightweight speed boot.
Loyalty Matters - Taboola Introduces a Way for Publishers to Personalize their Digital Properties Based on Reader Loyalty Levels, Using Deep Learning and AI
Loyalty Matters - Taboola Introduces a Way for Publishers to Personalize their Digital Properties Based on Reader Loyalty Levels, Using Deep Learning and AI
2/17/2021 2:31:29 PM
Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced a new addition to its suite of segmentation and personalization offerings for publishers.
3M named Official Science Partner of the Minnesota Twins
3M named Official Science Partner of the Minnesota Twins
2/17/2021 2:12:17 PM
Bringing the power of scientific research and solutions to ongoing preparations for the possible return of fans to Target Field in 2021, the Minnesota Twins announced a collaboration with 3M as the organization’s official science partner.
Liftoff Joins Forces in Launching the Post-IDFA Alliance to Drive Marketing Success Following Apple’s Upcoming Policy Changes to Identifier for Advertisers (IDFA)
Liftoff Joins Forces in Launching the Post-IDFA Alliance to Drive Marketing Success Following Apple’s Upcoming Policy Changes to Identifier for Advertisers (IDFA)
2/17/2021 1:59:53 PM
Liftoff, a global performance-based mobile app marketing optimization platform, today announced the launch of the Post-IDFA Alliance, a partnership of mobile marketing technology companies focused on addressing the concerns of mobile marketers and app publishers in the wake of Apple’s recent update to their IDFA policies.
JCDecaux, overall performance increased to 4.6/5 in the FTSE4Good extra-financial performance index, significantly outperforming the Media sector average (2.8/5)
JCDecaux, overall performance increased to 4.6/5 in the FTSE4Good extra-financial performance index, significantly outperforming the Media sector average (2.8/5)
2/17/2021 10:24:08 AM
JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced it has been listed in the FTSE4Good index by FTSE Russell with a 4.6/5 score, rewarding its environmental, social and corporate governance performance.
Celebrating Their Shared Premium European Heritage, Stella Artois and Palace Skateboards Drop Surprise Spring Collection: Palace Artois
Celebrating Their Shared Premium European Heritage, Stella Artois and Palace Skateboards Drop Surprise Spring Collection: Palace Artois
2/16/2021 2:45:14 PM
Stella Artois has collaborated with iconic skate brand PALACE to release a new limited-edition collection: PALACE ARTOIS. Inviting everyone to savor life with those who matter most, the PALACE ARTOIS capsule line takes inspiration from Stella’s rich visual identity, from skateboard culture and from that much-missed hub of British life: the pub.  “Stella Artois is our …
Hyundai Reveals IONIQ 5’s Living Space and Sustainable Interior Ahead of Virtual World Premiere
Hyundai Reveals IONIQ 5’s Living Space and Sustainable Interior Ahead of Virtual World Premiere
2/15/2021 5:32:05 PM
• Interior images released ahead of virtual world premiere event slated for Feb. 23 • Vehicle interior furnished with sustainable materials and textiles such as eco-processed leather, bio paint as well as natural and recycled fibers • Dedicated BEV platform allows longer wheelbase and flat floors compared to midsize CUVs with conventional powertrains, enabling a …
“Upgrade your comfort zone”: Digital World Premiere of the new C-Class on Mercedes me media
“Upgrade your comfort zone”: Digital World Premiere of the new C-Class on Mercedes me media
2/15/2021 5:27:07 PM
“Upgrade your comfort zone” – Mercedes-Benz will reveal the new C-Class under this claim in a digital world premiere on the Mercedes me media platform on Tuesday, February 23rd, 2021 at 2:00 p.m.
How Three ACG Pieces Challenge Nike to Sync Functional and Sustainable Design
How Three ACG Pieces Challenge Nike to Sync Functional and Sustainable Design
2/12/2021 8:43:39 AM
The principles behind Nike ACG and those that guide sustainable design meet in literally transformative ways. When top-notch gear can withstand all kinds of weather and terrain, it can cultivate a presence in the outdoors, which encourages a love for it — and is a first step toward protecting it.