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New Starbucks Reserve Store in New York’s Iconic Empire State Building Unveiled

Opening to the public on Nov. 16, store offers new, exclusive experiences such as hands-on coffee workshops, guided tasting flights, and an extended artisan menu of new Princi food

Tributes to Empire State Building and New York City abound, including historical design elements, locally inspired craft cocktails, and collaborations with local artists


Starbucks today unveiled the new Starbucks Reserve Empire State Building store which opens its doors to the public on Wednesday, Nov. 16 at 9 a.m. ET.  Spanning 23,000 square feet and three floors, this unique store celebrates connecting over coffee through innovative experiences such as immersive hands-on workshops and guided tasting flights as well as new coffee beverages and craft cocktails, and an extended artisan menu of Princi food only available at this location.

“Starbucks Reserve locations are designed to spotlight our exquisite Starbucks Reserve® coffee and showcase our heritage, expertise, and dedication to coffee craft through interactive coffee experiences where barista craft is the cornerstone,” said Mark Ring, svp of U.S. retail at Starbucks.  “The Starbucks Reserve Empire State Building store is a one-of-a-kind destination that highlights our commitment to push the boundaries of coffee craft and offer our customers new, immersive and multi-sensory coffeehouses that are designed to inspire and create moments of connection in this special space.”

“We are honored to have been a part of New York City for more than thirty years and the iconic Empire State Building for almost 15 years.  We look forward to welcoming customers to the new Starbucks Reserve Empire State Building store on Nov. 16, an experience like no other, in a city like no other,” said Ring.

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