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Local Small Businesses, In Surprise Twist, Out Compete the Big Guys Online

ThinkBigandGrowMedia shines a light on how small local business have a rare opportunity to out compete their larger competition. Online marketing has tilted to the small business.


ThinkBigandGrowMedia has released a major marketing advantage for small business owners who realize the power of marketing online for delivering real value to the consumer.  This new capability is now available to small businesses like local plumbers, dentists, lawyers, restaurants, spas, beauty salons, and more; giving them the power to compete head to head with the big guys.

The third quarter Nielson Global Trust in Advertising survey of 2011 revealed how consumers rely on reviews posted online directories when choosing products and services.  Google, Bing, and Yahoo include these reviews in their search results next to company names because search customers want to see them.  What’s truly revealing is how much customers trust online reviews.  The Nielson survey shows nearly 3 out of every 4 consumers trust online reviews more than any form of advertising.  Only a direct, word of mouth referral tops the online review.

According to Wayne Sharer of ThinkBigandGrowMedia, until recently, only the big money players were able to dominate in search engine.  Many small companies had been pushed aside.  Sharer says, “Now the playing is tilted heavily for anyone who can actually market their online reputation and get it in front of the consumers searching for them.  Marketing your reputation, as Nielson shows, is (by far) the most powerful marketing online or off a small business or non-profit can do.”

Right now, states Sharer a business with a 5-star reputation online, jumps ahead of anyone listed with them.  Particularly those with no reputation or less than 5-stars showing.

Sharer says this is why ThinkBigandGrowMedia is bringing reputation marketing (not reputation management) to small business as soon as possible with this new patent pending capability.  Sharer’s company is now providing market leaders a way to ensure their excellent reputation brings them the more business so they can provide the most value to consumers. This means a real chance for the local business to grow.  There are no losers here.

ThinkBigandGrowMedia provides online marketing services for small & large business, reputation marketing services, and online education for entrepreneurs.


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