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Turning Web Leads Into Customers: Agilent Partners to Present Unique Marketing Automation Solution at National CRM Conference – SugarCon 2009


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Agilent Partners will be a featured speaker at SugarCon 2009, where it will present an innovative lead capture and marketing automation solution it has developed in support of one if its clients, Acclaro Inc. This semi-custom solution features detailed visitor/ lead tracking, elimination of duplicate leads, and facilities for drip marketing, as well as marketing ROI reporting for both online leads that produce offline sales and call-in leads resulting from online Search Engine Marketing.

Chicago, IL – January 20, 2009 – Agilent Partners, online marketing automation and lead generation specialists for small and midsized businesses, announced today that it will be a featured speaker at SugarCon 2009 where it will present an innovative lead capture and marketing automation solution it has developed with client Acclaro Inc.

A number of the solution’s unique features will be discussed and demonstrated, including detailed visitor / lead tracking, elimination of duplicate leads, and a marketing ROI dashboard that includes reporting for online leads that result in offline sales and call-in leads that result from Search Engine Marketing. The tightly integrated solution includes customized lead capture scripts running on Acclaro’s website that communicate via web services with a new plug-in running within their on-demand SugarCRM system. More on the solution can be found at http://www.agilentpartners.com/news/marketing-automation-with-sugarcrm.

About Agilent Partners
Agilent Partners is focused on the front end of business, providing high-value consulting services that range from the creation of traditional and Blue Ocean marketing strategies right through to the implementation of cost-effective solutions and programs for online and offline lead generation, marketing automation, and CRM integration. More at http://www.agilentpartners.com.

About SugarCon 2009
SugarCon ’09, SugarCRM’s third annual user and customer conference scheduled for February 2-4 in San Francisco, brings together SugarCRM users, developers, partners, and experts from around the world. Packed with three days of business, technical, and product presentations, SugarCon provides practical knowledge that you can apply to improve your company’s performance. More information about the conference can be found at http://www.sugarcrm.com/crm/events/sugarcon



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 online marketing
 marketing automation
 lead generation
 sugarcrm
 sugarcon


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