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Exhibit Surveys Expands Executive Sales Team


Restructured Territories Enhance Customer Experience

RED BANK, NJ. – October 28, 2008 - Exhibit Surveys, Inc., the leading provider of research and measurement services exclusively for the exhibition and event industry, today announced a restructuring of its sales organization, including one promotion and two new hires.

Exhibit Surveys’ account executives are now responsible for developing business opportunities with exhibition/experiential brand marketing managers, and show organizer/association contacts instead of each specific market, as had been done previously. Each account executive has been assigned a regional U.S. territory.

“As our opportunities and customer base expands, offering the best quality research, measurement, and consulting services in the industry remains our priority,” commented Joe Federbush, vice president of sales and marketing, Exhibit Surveys. “Expanding our team and providing one primary contact per territory is more efficient for us, and more importantly, our customers.”

Joining the Exhibit Surveys sales team are new account executives Jordan Adler and Richard Arneson. Former senior program manager Jennifer Mark has been promoted to account executive.

Mr. Adler is responsible for eastern regional sales. Prior to joining Exhibit Surveys, he was an award-winning, top-selling sales leader, doing business development, sales, and marketing for leading office equipment manufacturers Canon Business Solutions, Ricoh Business Systems, and IKON Office Solutions. He holds a BS from Towson University, Towson, MD. Adler is located at the Exhibit Surveys headquarters in Red Bank, NJ.

Concentrating on the central U.S. region is Richard Arneson, who brings over 20 successful years of award-winning sales and marketing experience with companies including Merrill Lynch, Sprint, the National Association of Broadcasters (NAB), and TalkRadio 1190 in Dallas. He holds a BA in English Composition and Language from University of North Texas. Arneson is located in the Exhibit Surveys branch office in Dallas, TX.

Promoted from within Exhibit Surveys’ ranks is Jennifer Mark, who is responsible for the west coast region. Ms. Mark began working for Exhibit Surveys in 1997 where she most recently excelled as a senior program manager. She holds a BS and MBA from Monmouth University, in West Long Branch, NJ. She is located at the Exhibit Surveys headquarters in Red Bank, NJ.

“Exhibit Surveys’ new territorial strategy requires solid, experienced sales leaders,” added Federbush. “Jordan, Richard, and Jennifer have all made considerable contributions to the success of many companies, and I am confident that their achievements will be significant for both Exhibit Surveys and our customers.”

About Exhibit Surveys, Inc.
Established in 1963, Exhibit Surveys, Inc. specializes exclusively in conducting market research and measurement for the exhibition and event marketing industry. The company has conducted primary research on more than 5,000 exhibitions and events and over 15,000 individual exhibits in all major segments of commerce on six continents. Its clients represent all segments of the event industry, including exhibition organizers, exhibitors, private events organizers, suppliers, CVBs and convention facilities. For more information, visit or call 1.732.741.3170.

Note to editors: For photographs of the executives, contact Marilyn R. Kroner of Kroner Communications at


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