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Aptina Imaging integrates Scalado encoder technology to accelerate jpeg performance management


Next Generation of Aptina Multi-megapixel SOC Designs to Incorporate Scalado SpeedTags™ Technology to Accelerate Image Capture and Management

San Jose and Lund, June 2008 - Aptina Imaging, a division of Micron Technology Inc. today announced that it will integrate Scalado SpeedTags™ technology into future mobile 3 MP and above multi-megapixel SOC designs. Scalado’s technology will be included in Aptina’s SOC sensors and assists in managing the larger files produced by the high resolution image sensor improving overall JPEG image handling performance. SOCs using the new technology will be used in mobile devices, such as camera phones and PDAs.

”Our mobile multi-megapixel image sensor customers benefit directly from the integration of Scalado’s image handling technology in our SOC designs,” says Sandor Barna, Vice President of Marketing for Aptina. “Incorporating SpeedTags into Aptina’s mobile image sensor designs is an excellent example of how Aptina is designing-in key technologies to bring world-class image sensors to the market.”

Implementation of SpeedTags into Aptina hardware supports the use of Scalado’s CAPS™ imaging suite which is focused on providing enhanced functionality to cameraphones. The software’s resulting increased performance and data handling capabilities improves the visual experience of viewing images on a mobile device.

“The Scalado-Aptina collaboration enables camera phones to deliver improved capturing, instant access to captured multi-megapixel images, unique user experience and JPEG handling performance by applications using the CAPS imaging suite, and eliminates shutter lag-time improving captured images,” concluded, Fadi Abbas, Vice President Business Development at Scalado.

Accelerated multi-megapixel technology is driven by the end-user experience and the demand for high resolution, easy-to-use, problem-free cameras and cameraphones. Meeting this demand is challenging and requires attention at many levels.

“Combining CAPS technology with Aptina’s multi-megapixel image sensors addresses the needs of end-users by improving the ability to handle and manage high resolution files” confirms Magnus Ingelsten, Vice President Marketing at Scalado.

Aptina designs its sensor solutions with the overall camera system in mind.

“The imaging market is built on innovations that go beyond just a single component. By integrating features like Scalado’s SpeedTags, we meet our design goal of improving the overall camera system as a whole,” notes Venkat Puntambekar, Mobile Segment Director for Aptina.


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