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Business Mobile Email and Messaging Market Has Plenty of Room to Grow


SCOTTSDALE, Ariz., December 5, 2005 - The business mobile email and messaging market is large — four to five million users in the US alone, reports In-Stat ( With a huge potential market of 20 to 30 million mobile workers in the US, and many millions more around the world, the market can still expand greatly, the high-tech market research firm says. And, in the long run, higher bandwidth will lead to a wider breadth of services that will generate additional revenue.

“For now, mobile workers value mobile data services in general, but don’t see much value in specific, richer services such as application access,” says Allyn Hall, In-Stat analyst. “Subscribers need better handsets and greater network bandwidth to take advantage of the full range of mobile data services. The sooner 3G or faster networks are in place and mobile workers acquire handsets with more powerful processors, more memory, better screens, and keyboards, the sooner explosive market growth can occur.”

A recent report by In-Stat found the following:

* RIM remains the leader in the mobile messaging and data market, but other players have arrived.
* Respondents to an In-Stat survey of mobile professionals don’t use mobile data for much more than email and simple text messaging, and they typically connect via wireless PC modems rather than handsets.
* The next “killer app” after mobile email will be sales force automation, followed by field force automation.

The report, Wireless Email and Messaging for Business: Poised but Waiting (#IN0502030MBD), covers the various categories of mobile email messaging systems and outlines how to define the appropriate balance of the cost-control-complexity-convenience tradeoffs when selecting among the many solutions available. It also examines the products, competitive positions, and market insights of four companies that provide innovative mobile messaging solutions today. Finally, it presents results from a proprietary survey of mobile professionals.

To purchase this report, or for more information, please contact Erin McKeighan at 480-609-4551; The report price is $2,995 U.S. Dollars.


* Report Title: Wireless Email and Messaging for Business: Poised but Waiting
* Service: Mobile Business Data & Productivity Services
* Report Number: IN0502030MBD
* Publication Date: November 2005
* Number of Pages: 38
* Report Price: $2,995 U.S. Dollars
* Abstract, Table of Contents, Figures & Tables
* Members Only Access: Full text HTML , PDF

Market Research from In-Stat

In-Stat offers a broad range of information resources and analytical assets to technology vendors, service providers, technology professionals, and market specialists worldwide. The company stands alone in its ability to integrate both supply-side and demand-side research methodologies into a single comprehensive view of technology markets and products. This capability relies on a unique ability to cover the entire value chain from engineering-level technology, through equipment, infrastructure, services and end-users.

In-Stat is a strategic segment of the $8 billion Reed Elsevier global information network, with access to an expansive worldwide electronic network, extensive technology databases and well-informed personnel. In-Stat analysts gain exceptional insight into geographic market places and specific technologies within markets such as electronics, cable and wireless. As a member of Reed Business Information, In-Stat is a division of the largest business-to-business publisher in the U.S.


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