Bud Light Drops Limited-Edition “Fight Night Feast” Powered by Omaha Steaks
The limited-time offer is inspired by Bud Light’s new commercial, “Chef,” featuring iconic UFC announcer Bruce Buffer, as he takes over a waiter shift so a fan can enjoy fight night with his friends
Key Facts
- -Bud Light is releasing a limited-edition “Fight Night Feast” powered by Omaha Steaks, as the Official Beer Sponsor of UFC helps friends get together for fight night.
- -The limited-time offer is inspired by Bud Light’s hilarious new commercial, “Chef,” starring iconic UFC announcer Bruce Buffer, as he takes over a restaurant shift as a waiter so a fan can enjoy fight night with his crew.
- -Available for purchase beginning November 17 for $99 on OmahaSteaks.com and fulfilled in time for December’s UFC 335, UFC’s final blockbuster event of the year, Bud Light’s “Fight Night Feast” features two show-stopping tomahawk steaks, Bud Light beer money, a Paramount+ gift card and official UFC training gloves. Tonight’s main event: A FEAST! Bud Light, the Official Beer Sponsor of UFC, is cheffing up something special for fight night fans 21+.
Inspired by the brand’s latest spot, “Chef,” featuring Bruce Buffer, Bud Light is introducing the limited-edition Bud Light “Fight Night Feast” powered by Omaha Steaks featuring two show-stopping tomahawk steaks, Bud Light beer money, a Paramount+ gift card and official UFC training gloves.
Todd Allen, SVP of Marketing for Bud Light at Anheuser-Busch, said, “We know the best part of fight night is getting together with friends over an ice-cold Bud Light and some great food. And with UFC 335 set to close out the year, we wanted to create something for UFC fans that makes fight night easy to enjoy. Inspired by our new spot ‘Chef’ with our good friend Bruce, the “Fight Night Feast” delivers everything needed for an unforgettable night of UFC action directly to fans’ doorsteps.”
Order Up! Bud Light “Fight Night Feast”
The limited-edition “Fight Night Feast” powered by Omaha Steaks is complete with everything fans 21+ need to host their crew for UFC 335 in December. The kit includes:
- -Two show-stopping tomahawk steaks from Omaha Steaks. The bone-in and USDA Certified Tender steaks are perfectly trimmed by Omaha Steaks master butchers
- -Bud Light beer money to make sure your fridge or cooler is stocked all fight long
- -A Paramount+ gift card for easy fight night viewing of UFC 335 on Sat., Dec. 12
- -A pair of official UFC training gloves
Nate Rempe, President & CEO of Omaha Steaks, said, “There’s nothing better than getting together with friends and family for great food and a big event. That’s what the limited-edition Fight Night Feast is all about. Featuring massive Omaha Steaks tomahawk steaks, aged at least a month for incredible tenderness and flavor, it’s the perfect excuse to fire up the grill, invite some friends over and make a night of it.”
Dropping on November 17 at 3:35 p.m. ET and fulfilled in time for UFC 335 on December 12, Bud Light’s “Fight Night Feast” will be available to fans 21+ on www.omahasteaks.com/budlight for $99, while supplies last.
Bud Light Serves Up New Commercial “Chef”
Bud Light’s “Fight Night Feast” is inspired by the brand’s latest spot, “Chef,” starring the iconic UFC announcer Bruce Buffer, who takes over a UFC fan’s shift as a waiter so they can enjoy fight night with their crew. When asked how they managed to clock off early, there’s a simple answer: traded a guy his restaurant shift for a case of Bud Light. Cut to the dining room, where Bruce Buffer is using his infamous “IT’S TIME” announcement to serve up the main event: the filet mignon.
Bruce Buffer said, “Whether I’m in the center of the Octagon or the center of a dining room, you know I’m gonna bring the main event energy! I always have a blast with Bud Light, so being part of another campaign that puts UFC fans in the middle of the action with their friends for fight night is awesome!”
“Chef” is set to run in :30 format and will stream on Paramount+ during key cards and fight nights.
For more information on Bud Light’s UFC campaign, fans can follow Bud Light on Facebook at Facebook.com/BudLight, Twitter @BudLight and on Instagram @BudLight
ABOUT BUD LIGHT
The Bud Light brand name represents a family of products including Bud Light and Bud Light Chelada, each crafted for a refreshingly easy drinking experience. Since 1982, Bud Light products have captivated the senses and set the standard for enjoyment, consistently delivering a clean, crisp taste. Bud Light is a premium American light lager, always brewed with four simple ingredients, that represents the pinnacle of quality and flavor. For more information about Bud Light and our full family of products, visit www.BudLight.com.
ABOUT ANHEUSER-BUSCH
At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years as a leading American manufacturer, we have delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As the nation’s top brewer, one of the fastest growing spirits companies, and an emerging force in energy drinks, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only alcohol company that invests in the U.S. at this scale.
We make the nation’s most iconic beers, ready-to-drink spirits and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling and fastest-growing beer – Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, NÜTRL Vodka Seltzer, BeatBox, industry-leading craft beers and non-alcohol beers like Michelob ULTRA Zero. We are guided by our commitment to the communities we call home and to the 65,000 hardworking Americans who bring our products to life. That’s who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram.
ABOUT OMAHA STEAKS
Omaha Steaks, America’s Original Butcher, founded in 1917, is an Omaha, Nebraska-based, fifth-generation, family-owned company. Omaha Steaks markets and distributes a wide variety of the finest-quality USDA Certified Tender grass-fed, grain-finished beef and other gourmet foods, including seafood, pork, poultry, slow-cooker and skillet meals, side dishes, appetizers, and desserts. Today, Omaha Steaks is recognized as the nation’s largest direct response marketer of premium beef and gourmet foods, available to customers by calling 1-800-228-9055, online at www.OmahaSteaks.com or at retail stores nationwide.
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