Bud Light Releases New “Can-O-Flage” for Fans to Rep Their Team Cans Anywhere This NFL Season

Key Facts:

• ^{Bud Light’s team cans are back for the upcoming NFL season, as the Official Beer Sponsor of the NFL joins its 27 team partners in creating limited-edition products and packaging featuring team logos and colorways.}
• ^{This year, to help NFL fans showcase their team fandom wherever they are on gameday, Bud Light has partnered with Fanatics to create Can-O-Flage – an insulated sleeve that slips over any standard can, instantly turning your can into a team-specific Bud Light can.}
• ^{Pro Football Hall of Famer Peyton Manning, comedian and actor Shane Gillis and San Francisco 49ers star George Kittle star in a mix of new social content showcasing how they use Can-O-Flage to showcase their team pride.}

Just days away from kicking off the 2026-2027 NFL season, Bud Light is making sure fans will always be able to rep their NFL team in style wherever they are this season.

The Official Beer Sponsor of the NFL is bringing back its fan-favorite NFL team cans, created alongside Bud Light’s 27 partner teams and featuring the iconic team logos and colorways.

But every NFL season, fans across the league are unable to get access to their favorite team’s can, whether they’ve moved out of their home team market or are traveling to rep their squad in a rival city. That’s why this season, alongside its team cans, Bud Light is also introducing a new version of camouflage, where fans will be able to stand out with team pride wherever they are all season long.

Can-O-Flage is Bud Light’s latest innovation that will allow fans to transform any can into their team’s Bud Light team can by simply slipping an insulated sleeve over any standard can. Whether hitting the stands at their home stadium, watching their team from the comfort of their friend’s couch, or traveling to another city’s tailgate, Can-O-Flage is available to fans 21+ across Bud Light’s 27 team partners, so team pride comes first.

Todd Allen, SVP of Marketing for Bud Light, said: “For years NFL fans across the country have asked us how they can purchase their team’s Bud Light can if they don’t live in that area. This season, we’re excited to answer that call with Can-O-Flage. We’re going great lengths to make sure that diehard fans 21+ can rep their squad wherever they are this NFL season. Our ongoing partnership with Fanatics allowed us to create this must-have game-day accessory so fans across the league can hit any away game, tailgate or watch party in style.”

BUD LIGHT LEVELS UP NFL TEAM CANS WITH NEW CAN-O-FLAGE

Bud Light is already getting fans 21+ gameday ready with the return of its iconic Bud Light NFL team cans, for 27 partner teams across the league. Featuring full-bleed team colors, retro-inspired jersey stripe marks and bold team logos to show off your team spirit, fans can make it clear where their fandom stands. This year’s team cans also feature a scannable QR code that will give fans the chance to upgrade their gameday experience with prizes.