Natural Light Creates “Lawn Brew,” a Fertilizer Made with Spent Beer Grains to Help Fans Grow a Better Lawn
Your Lawn Deserves Natural Light. This Spring, Feed It What Fuels Your Favorite Beer.
Today, Natural Light Beer is launching Natural Light Lawn Brew, a custom mix of spent beer grains and fresh fertilizer, to help fans’ lawns grow greener, thicker, and stronger than ever.
To celebrate the official kickoff of lawncare season, Natural Light is giving new life to the leftover grains from brewing and mixing them with real fertilizer. Packed with nutrients and fiber, the spent beer grains mixed in Lawn Brew helps create a balanced soil base, improving structure and supporting stronger, healthier grass growth. Turns out, what makes great beer can also make a great lawn.
Knowing its fans’ love for lawncare, Natural Light is bringing this savvy solution straight to backyards everywhere this Spring. Fans 21+ can now enjoy Natural Light from pint to plant—cracking open an ice-cold Natty after fertilizing their yards with the brand’s Lawn Brew.
Krystyn Stowe, Head of Marketing Busch Family & Natural Family, Anheuser-Busch said: “When spring rolls around, you’ll find Natural Light fans doing two things: enjoying a cold beer and working on their lawn. We couldn’t resist the idea of bringing those worlds together, so we transformed lager leftovers into Lawn Brew. Their favorite beer brand is now both in a can and on the fertilizer helping make their yard the greenest in town.”
For a limited time starting Tuesday, March 24th, Natural Light fans can purchase a 64-ounce bag of Lawn Brew for $14.99 with free shipping from ShopBeerGear.com. After months of frigid winter days, your lawn deserves Natural Light.
As the go-to beer for garage hangouts and lawncare loyalists alike, Natural Light shares its fans’ passion for lawncare Earlier this year, the brand even debuted the Treadmower, a first-of-its-kind treadmill designed to simulate the simple joy of mowing the lawn when winter hits.
For additional information on Natural Light, 21+ fans can stay up to date by following @NaturalLight on Facebook and X, and @naturallightbeer on Instagram.
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ABOUT NATURAL LIGHT
Natural Light was introduced in 1977 as Anheuser-Busch’s first reduced-calorie light beer. It’s brewed with a blend of premium hops and a combination of malt and corn, producing a clean flavor, light body and satisfying refreshment. In 2023, Natural Light introduced a new, permanent can nationwide, a vintage, yet sleek look and feel that’s inspired by enjoying life’s simple joys. Natural Light is the Natural Choice for when consumers want a great beer at a great price. For more information, follow @naturallight on X and Facebook, @naturallightbeer on Instagram, and visit www.NaturalLight.com.
ABOUT ANHEUSER-BUSCH
At Anheuser-Busch, our purpose is to create a future with more cheers. For more than 165 years, we have delivered a legacy of brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. As a leading American manufacturer and the nation’s top brewer, we drive economic prosperity nationwide through investments in our people, facilities, and communities. We are the only brewer that invests in the U.S. at this scale.
We are home to the nation’s most iconic beer and beyond beer brands, including Michelob ULTRA – America’s #1 top-selling beer – as well as Busch Light, Budweiser, Bud Light, Stella Artois, Cutwater Spirits, and industry-leading craft brands. From our longstanding efforts to support American farmers, military, veterans, and first responders, to emergency drinking water donations and responsible drinking programs, we are guided by our commitment to the communities we call home and the 65,000 hardworking Americans who bring our beer to life. That’s who we are. For more information, visit www.anheuser-busch.com or follow Anheuser-Busch on LinkedIn, X, Facebook, and Instagram.
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