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LIA Awards 2025: VML’s Creativity Recognized with 50 Accolades

VML earns 5 Golds, 14 Silvers, 17 Bronzes, and 14 Finalists at the 2025 London International Awards


WEBWIRE

VML celebrated an impressive performance at the 2025 London International Awards (LIA), earning 50 recognitions, including 5 Gold, 14 Silver, and 17 Bronze awards, with 14 entries reaching Finalist status.

As one of the most prestigious award shows in the industry, the LIA continues to honor groundbreaking work in global advertising, and VML’s success this year highlights the agency’s dedication to creative excellence and innovation.

Founded by Barbara Levy in 1986, the London International Awards are renowned for celebrating creativity across a diverse range of media. VML’s achievements this year underscore its ability to craft impactful campaigns that resonate across cultures and platforms, further solidifying its position as a global leader in advertising.

VML’s winning work at the 2025 LIA Awards:

Group Therapy" by VML Paris for AXA

  • Gold in TV & Cinema
  • Silver in Branded Entertainment
  • Silver in Health & Wellness

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Preserved Promos" by VML New York for Ziploc

  • Gold in Digital
  • Silver in Creative Use of Data
  • Bronze in Direct
  • Bronze in Evolution

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Painvisible" by VML Madrid & New York for Aritium

  • Gold in Pharma & Medical: Branded AI-Enabled Pharma & Medical
  • Silver in Pharma & Medical: Branded Devices and Diagnostics
  • Bronze in Pharma & Medical-Craft

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Friedreich & I" by VML Spain for Biogen

  • Gold in Pharma & Medical-Craft: Cinematography
  • Bronze in Pharma & Medical-Craft: Production Design

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The Social Feed" by VML Dubai for HungerStation

  • Gold in Creative Use of Data

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The Philharmonic Prints" by Scholz & Friends (a VML company) for Berliner Philharmonie

  • Silver in Design: Poster Campaign
  • Silver in Print
  • Bronze in Design: Craft

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Name this OREO" by VML New York for Mondelez / OREO

  • Silver in Audio & Radio
  • Silver in Digital

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Tiroler Festspiele Brand Design" by Scholz & Friends (a VML company) for Tiroler Festspiele

  • Silver in Design: Best Regional/National Market
  • Bronze in Design: Logos

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Coke Classic" by VML New York for The Coca-Cola Company

  • Silver in Print

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SubReddit Hunt" by VML Dallas for the U.S. Navy

  • Silver in Direct

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Above The Bias" by VML Chicago for Abbott Laboratories

  • Silver in Pharma & Medical-Craft

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Frosty Fix" by VML Kansas City for Wendy’s

  • Silver in Direct

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Har Ghar Mein Star - Lovelina Borgohain" by VML India for Star Cement

  • Silver in Music & Sound

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After Class Refresh" by VML Ogilvy Japan for Fanta

  • Bronze in Online Film
  • Bronze in TV & Cinema

SupportBelt" by VML Detroit for Ford

  • Bronze in Ambient & Activation
  • Bronze in Design

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The Shaded Route" by VML Riyadh for HungerStation

  • Bronze in Creative Data
  • Bronze in Health & Wellness

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Kleenex Score" by VML New York for Kleenex

  • Bronze in Media
  • Bronze in Digital

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Phone Break" by VML Czechia for KitKat

  • Bronze in Print

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Timeout Against Hate" by VML New York for Foundation to Combat Antisemitism

  • Bronze in Media

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The Rewards Bag" by VML Uruguay for TaTa

  • Bronze in Media

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