Google.UK Selects Players Network to be Part of Exclusive Video Ad Test

LAS VEGAS - Players Network (OTCBB:PNTV), the Las Vegas and Gambling Lifestyle Channel, has announced that Players Network has been chosen by Google.UK to be one of a very select group of US content providers to have streaming TV commercials inserted in its programming on www.video.google.co.uk, and to share all ad revenue generated by the inserted commercials. After logging on to Google UK’s Video Home Page, clicking on the Vegas Logo in the Feature Section, or on Players Network’s Logo in the Sports Section, will allow viewers to enjoy a multitude of proprietary, original Poker, Gaming and Las Vegas Lifestyle programming from Players Network’s “Vegas on Demand” Channel available in 12,000,000 homes on Comcast’s Digital VOD Platform.

Mark Bradley, President and CEO of Players Network, said, “Our ‘Vegas On Demand’ programming is already extremely popular among Comcast viewers and on Google Video in the United States. Being selected by Google UK is a milestone that will allow us to further expand our Brand in the international marketplace. I believe our Gaming and Las Vegas Lifestyle VOD content will translate extremely well to the UK market. The fact that traditional television advertising is becoming less effective everyday because of DVRs and Tivo-type devices, the option of placing ads in Broadband content offers an effective alternative to advertisers who want to reach their target audience by sponsoring targeted programming. The pundits have been saying that this sponsorship alternative is the future of Advertising. With the launch of this test program on www.video.google.co.uk we think the future starts now!”