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DiGiorno Ultimate Pizzeria on Michigan Avenue Offers Chicagoans Preview Taste of First Nationally-Available Pizzeria-Style Frozen Pizza


Chicago is no stranger to unique pizzas; the city is famous for, among other things, its own style of pie. With the introduction of DiGiorno Ultimate pizza, Chicagoans will be among the first people to enjoy the newest pizza innovation before it sweeps the rest of the country. Boasting Italian-inspired ingredients just like a favorite neighborhood pizza joint, the unique ingredients in DiGiorno Ultimate pizza, like crushed vine-ripened tomatoes, whole-milk mozzarella cheese, specialty meats and julienne vegetables, bring pizzeria taste to the freezer case.

“With DiGiorno Ultimate pizza, we’re redefining the frozen pizza case once again - marrying the finest authentic Italian-inspired ingredients with our delicious rising crust to create the true taste of neighborhood pizzerias,” said Katie Williams, Senior Brand Manager, Kraft Pizza Company. “Chicagoans hungering for authentic pizzeria pizza need to look no further than their grocery store freezer case.”

Turn Your Kitchen Into Your Favorite Pizzeria

DiGiorno Ultimate pizza brings pizzeria taste into your home in just 18 minutes with four delicious varieties:

* Ultimate Four Cheese - whole-milk mozzarella, mild brick, Fontina and Reggiano Parmesan cheese imported from Italy
* Ultimate Pepperoni - large cut and quartered Pepperoni with a trio of Italian-style cheeses
* Ultimate Four Meat - Capicolla Ham, julienne-cut Genoa Salami, Sausage and Pepperoni
* Ultimate Supreme - Italian sausage, large cut and quartered pepperoni, mushrooms, and julienne strips of red onion, green and red pepper

Chicagoans Will Get Sneak Peek at the DiGiorno Ultimate Pizzeria

The DiGiorno brand will take the taste of its exciting new pie from the freezer case to the pizzeria by opening the first-ever DiGiorno Ultimate Pizzeria along the famed Magnificent Mile. From 11 a.m. to 10 p.m. on March 9-10, and from 11 a.m. to 8 p.m. on March 11, Chicagoans can stop by the DiGiorno Ultimate Pizzeria at 666 N. Michigan Avenue to enjoy free samples of new DiGiorno Ultimate pizzas. While the restaurant’s exterior will convey a traditional neighborhood pizzeria, the home-like interior reinforces how DiGiorno Ultimate pizza can turn every home into the best pizzeria in town.


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