Shopalyst Brings Simplicity to Cross-Platform Advertising with Launch of the World’s First Discovery Commerce Cloud

After a year in private beta powering over one billion ad activated shopping trips for 400+ brands, Shopalyst is announcing the launch of its new cross-platform Discovery Commerce Cloud. This is a suite of tools for marketers to transform digital ads into instant shopping experiences for consumers to connect and convert with brands they love.   

Combining data, AI, and smart integrations, our platform seamlessly evolves scrolling and searching moments into shopping moments. This unlocks a first-of-its-kind way for brands to use digital ads to meet, engage and sell directly to consumers. This also gives them access to first-party audience data, which helps them deliver personalized experiences at scale. 

Designed as a no-code service that can go live in less than 60 minutes, our platform includes key capabilities for brands to activate discovery commerce from their own and paid media:


Know your market: Learn more about what your in-market audiences are seeing, searching, and buying. Anticipate consumer demand by tracking share of shelf, share of voice, share of search, pricing & discounts, and voice of consumers across popular media and e-commerce platforms.


Target beyond demographics: Acquire first-party audience data leveraging user actions on media platforms and on your brand’s digital assets. Organize segments based on interest, behavioral, and purchase intent traits. Curate them as custom audiences on Facebook, Google, and other media platforms to increase targeting relevance.  


Take your campaigns cross-platform: Take the guesswork out and show people ads they care about, on any platform when they are likely to act. Our Universal Ads Manager automates campaign set-up and optimized delivery of ads across all media platforms including Google Ads, DV360, Facebook, Instagram, Amazon Ads, Twitter, and TikTok. 


Deliver delightful and shoppable experiences: Offer brilliant brand experiences with a friction-free path to purchase. Just drag and drop widgets to activate omnichannel commerce  - instant checkout on a brand DTC site, comparison shopping across e-commerce marketplaces, instant delivery from a hyperlocal service, or a store locator to help shop at a store nearby. 

Track metrics that matter: Real-time reporting of full-funnel metrics for all campaigns across popular media platforms. Learn how your ads build visibility for your brand, drive engagement with consumers, and influence sales. Optimize performance to the best in class using our easy benchmarking for key metrics.

Shopalyst is not only fast to set up, but it also helps brands deliver better outcomes from their advertising spends - up to 3X improvement in targeting relevance, up to 5X increase in audience attention, and up to 8X increase in ad activated shopping trips.  

“The digital universe has expanded quite rapidly and marketers need fresh thinking and new tools to build brands and drive sales,” says Girish Ramachandra, CEO of Shopalyst. “The reality, however, is that they often grapple with legacy tools, or simply end up under-utilizing the power of digital media. Shopalyst is built from the ground up to empower modern marketers with surprisingly friendly, yet comprehensive capabilities in one integrated platform.”

About Shopalyst

Shopalyst is organizing the world’s product information to help brands connect people with products they love. The platform is available in 30 countries and is used by over 400 global brands from marquee advertisers like Unilever, Nestle, Diageo, Nivea, L’Oreal, Estee Lauder, and many others. To learn more about, visit shopalyst.com

Contact Information

Maggie Philbin

Account Manager

VSC for Shopalyst

shopalyst@vsc.co