Virgil Abloh Turns His Eye to Training Apparel
For the Nike x Off-White Training Collection, Virgil Abloh energizes one of Nike’s signature sport performance apparel lines, Nike Pro, with a youthful, graphic aesthetic that borrows from the designer’s trademark visual language.
Nike and Off-White logo-marks and graffiti-inspired graphics embellish the product, which carries the same stark yellow and black color palette from Abloh’s previous running collection, "[url=https://news.nike.com/news/nike-virgil-abloh-athlete-in-progress-terra-kiger-official-release-info]Athlete in Progress[/url" and celebrates the ongoing pursuit of athletic excellence that Nike champions.
Through the uniform color and graphic visual identity, the collection also seeks to connect to the nostalgia of official-issue sports apparel often associated with youth and team sports — for many the first “exclusive” pieces ever owned.
And because training covers all manner of sporting activity, together these elements create a uniform for fans of all sport, creating an emotional exuberance that galvanizes sports and training enthusiasts of all kinds.
The Nike x Off-White Training Collection releases February 6.
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