Deliver Your News to the World

A Little Bit Fancy


Choco Leibniz takes the pinkies-out approach with a posh new campaign by MullenLowe Group UK.

The brand is making light of its perceived “poshness”. Set in a school, the spot shows teachers nibbling away at chocolate biscuits. Suddenly, their pinky fingers begin to grow, stretching out further until they vaguely resemble the sci-fi digits of Steven Speilberg’s ET.

The work was created by Sean Bone, Nico Gomez Cal, Loren Cook and Bronwyn Sweeney, and directed by Declan Lowney through Another Film Company.

Choco Leibniz “A Little Bit Fancy” by MullenLowe Group UK:

Client: Bahlsen
UK Head of Marketing: Claire Sutton
Senior Brand Manager: Camilla Hopwood
Brand Manager: Lucy Richardson

Agency: MullenLowe Group UK
Executive Creative Director: Mark Elwood
Creatives: Sean Bone, Nico Gomez Cal, Loren Cook, Bronwyn Sweeney
Business Director: Phil Rumbol
Account Director: Lisa St Allen Hill
Strategist: Luke Stockil
Producer: Alex Pemberton
Head of Design: Dave Allen

Production Company: Another Film Company
Director: Declan Lowney
Director of Photography: Simon Richards
Executive Producer: Simon Monhemius
Producers: Sam Linzell and Harriet Staples

Editing House: Work Editorial
Editor: Charlie Moreton

Post Production Company: The Mill
Producer: Kirsty Ratcliffe
Shoot supervisor: Barnes
2D Lead Artist: Dan Adams
Colourist: Luddy
Audio: Factory
Sound Engineer: Dan Beckwith

This article was originally published on Campaign Live

( Press Release Image: )


This news content was configured by WebWire editorial staff. Linking is permitted.

News Release Distribution and Press Release Distribution Services Provided by WebWire.