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Budget WA Chooses MullenLowe Mediahub


MullenLowe Mediahub Perth has announced a new partnership with Budget WA.

With 12 branches around Western Australia, including five branches around the Perth area, Budget has appointed MullenLowe Mediahub as its media agency partner. The agency will work with Budget to strategically plan its integrated media activity and evolve their digital performance channels.

Says René Migliore, general manager MullenLowe Mediahub Perth: “Budget is obviously a great brand to be working with and the team behind Budget in WA has a long history here. They’re switched on and keen to look at how they can support their local branches with innovative media thinking.”

Says Marcus Busby, commercial manager, Budget WA: “We’re all about constant improvement and delivering the best outcomes for our branches and clients. We’re pleased to see that Mediahub is able to work closely with us to identify opportunities and implement some strategic changes to drive better performance from our media, on and off-line.”

MullenLowe Mediahub is a full-service media agency that sits within the global MullenLowe Group, operating in Perth and Sydney and has 13 offices around the world.

The Budget WA business operate a diverse fleet of vehicles including cars, utes, vans, trucks, buses and specialty mining commercials. Their branches include Burswood, Fremantle, Midland, Malaga and Welshpool. Plus, branches in regional WA including Broome, Kununurra, Geraldton, Esperance, Kalgoorlie and Ravensthorpe.

This article was originally published on Campaign Brief

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