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Dell OEM Solutions and Tobii make computer access via eye gaze interaction a reality


Bracknell, United Kingdom

• Navigating and controlling the Tobii EyeMobile solution on a Dell tablet can now be done with the simple, natural and relaxed movement of the eyes.
• Users have hands-free access to the tablet, apps, Internet, e-books, social media and more, giving individuals with physical impairments the opportunity to live more independent lives.
• Dell OEM’s inclusive support program offers in home support for any hardware issues for people in need.

Tobii Technology, a world leader in eye tracking and gaze interaction, has partnered with Dell OEM Solutions to launch the Tobii EyeMobile, an integration of its life-changing Eye Tracking technology onto a tablet platform. People with physical disabilities can carry out everyday tasks such as accessing the internet, using social media, calling their families, watching movies, checking bus time tables etc - in short accessing the full power of modern tablets and computers. Users can take this technology with them almost wherever they go, allowing them to live richer, better connected and more independent lives.

Oscar Werner, president of Tobii Assistive Technology comments: “The Tobii EyeMobile is so powerful because it will enable millions of people with physical disabilities to live more independently, engage with others via internet and social media, and even get back to work and attend education programs.”

Following the launch of Tobii’s second-generation PCEye Go eye tracker in March 2013, the company has chosen to partner with Dell OEM Solutions to integrate its product on to the Dell Latitude 10 tablet with Intel® Clover Trail™ Atom Dual Core, 1.8Ghz alongside Dell ProSupport. Taking advantage of Dell OEM’s global reach and end-to-end capabilities, Tobii can provide a tested, standards-based platform to customers who need reliable, mobile solutions with seamless global support. Dell ProSupport for OEM also means that Tobii EyeMobile users have next-day home support (for the tablet) if they experience any hardware problems.

“Providing full 24/7 access to a modern tablet to people with, for example, spinal cord injuries, has the potential to reduce care cost as well as improve their lives. We encourage researchers and care providers to closely evaluate the Tobii EyeMobile as it opens up avenues that were previously not available to this group of people,” comments Oscar Werner. “We decided to partner with Dell OEM Solutions not only for its support package but more specifically the battery life of the Latitude tablet. With the eye tracker running, the battery lasts for eight or nine hours even when streaming video, using WiFi and alternating brightness. The removable battery means that users can swap batteries when they’re out and about, further increasing running time.”

Tobii is pioneering the use of eye tracking by regular computer users and has pre-announced the first full-fledged consumer device to be launched by the end of 2013. It has a broad range of users who take advantage of its revolutionary eye tracking technology including companies that develop adverts, websites or games and want to study and analyse what areas of the graphic their audience focuses on. The same technology also plays a huge role in providing people with physical disabilities the ability to control a computer with their eyes instead of a keyboard or mouse.

For more than 15 years, Dell OEM Solutions has helped over 2,000 global customers in 40 vertical markets accelerate their time to market with customizable tier one OEM technologies. Demand for Dell OEM solutions, particularly mobile technologies, has surged due to growing needs for solutions that meet standardization, compliance, management and security requirements. tobii

“Our users are always coming up with new ways of using the Eye Tracking technology and it is vital that we can keep up with demand. The project with Dell OEM Solutions, to provide our eye trackers and software on a tablet platform, is the latest step in ensuring that individuals with physical impairments access to the same technological advances that everyone else enjoys,” said Oscar Werner. “They can now take EyeMobile with them wherever they go to browse the internet. With the Dell Latitude and ProSupport for OEM we can deliver a solution that is cost-effective and offers great value and level of support.”

“With our holistic approach to designing and developing customisable technology offerings, Dell OEM Solutions provides customers with high-quality, well-engineered technology that can be tailored to suit their specific needs,” said Joyce Mullen, vice president and general manager OEM Solutions at Dell. “By partnering with Tobii, we have been able to help provide a product that will significantly improve the lives of those who use it.”

About Tobii
Tobii Technology is the global leader in eye tracking and gaze interaction. Tobii delivers comprehensive, market-leading eye-tracking solutions and OEM components for applications such as computers, gaming and vehicles. Tobii has accelerated the development of gaze interaction in personal computing, transformed research in many fields and enabled communication for thousands of people with special needs. Founded in 2001, Tobii continues to achieve rapid annual growth and receive awards and recognition for its accomplishments. Based in Sweden, Tobii has a global presence, with offices in the U.S., China and Norway, as well as a worldwide network of resellers and partners. For more information, visit

About Dell
Dell Inc. (NASDAQ: DELL) listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit Dell OEM Solutions helps its customers find more balance between execution and innovation with dedicated OEM resources, industry-standard hardware and global services and support capabilities. Dell helps its OEM customers improve their time to revenue and run their operations more efficiently for increased competitive edge. Learn more at

Dell and Latitude are trademarks of Dell Inc. Dell disclaims any proprietary interest in the marks and names of others.


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