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Dr. J.T. Dock Houk on How to Choose the Right Charity

Choose a charity that best fits your views and motivations for giving back


Business professionals that are avid charity participants, such as Dr. J.T. Dock Houk, suggest charities can serve multiple purposes. The first and most important is helping others, which is the basis of all things related to a charity. From a business perspective there are additional factors to take into account when choosing a charity.
From a business standpoint, look for charities that will give you meaningful exposure to a large number of influential people. This may also mean serving on the board or acting as an honorary member of the organization in order to bolster your standing with the charity. You’ll also want to volunteer your time in a position that will show your talents and skills as well as what your business can achieve. A typical example of what he suggests:  If you own a sporting goods store, you may want to sponsor a sports team.
Due to the varying levels of commitments in regards to time and resource, Dr. J.T. Dock Houk recommended that businesses choose a charity that best fits their views and motivations for giving back. By choosing an organization that’s in line with your beliefs, you’ll be putting in more timing into something you love and are passionate about.
About Dr. J.T. Dock Houk
Dr. J.T. Dock Houk, JD, PhD, CPhD, whom everyone calls “Dock,” is the former CEO of the National Heritage Foundation (NHF). The NHF, which he began in 1968, is one of the largest charities of its kind in the world and has brought all the advantages of a public foundation to family donors. Dr. J.T. Dock Houk is an originator in the field of fundraising for charities, known as “Philanthropic Marketing.” A graduate of Brown University and the University of Economics Helsinki (Fulbright), he earned his JD from LaSalle University. To learn more, please visit:


 Dr. J.T. Dock Houk
 Choosing a Charity

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