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Article Marketing with that Addresses Your Audience


(York 14 February 2013) Authoring a free reprint article is similar to being a rock star performing in a live show. In both cases, the potential audience is very large, so it can be quite difficult to know which audience members to pay the most attention to. Performers often say that when they are playing a show in front of an audience of tens of thousands of screaming fans that they’ll pick out one person in the crowd to sing or play to. Singling out one individual can help them “connect” with their fans in a way that playing to a massive group of people can’t. Oddly enough, it is the same with writing articles for the internet. provides some helpful hints and tips for addressing your audience directly when writing a promotional article.

According to, the first step is always to collect questions. “You don’t have to be a mind reader to figure out what your audience wants to know. Most of the time people are more than willing to ask you directly or pose their question somewhere on the internet,” they say. “Pay particular attention to questions that clients and customers ask you. We get a good many of our article topics from questions that clients or readers ask me.”

If you have a blog, they also suggest monitoring the questions that people ask in the comments. Their comments, questions and concerns may provide the basis for a future article. Other forums or blogs in your subject area may also inspire a new article.

Most people were not always an expert in their niche. At one time or another, they were a beginner. They became an expert by seeking out knowledge and actively trying to learn about new skills and ideas pertaining to their field. “Retrace your own educational steps, and pick out a few major lessons that you learned that you can teach to others,” the article marketing company recommends. “Think back to some areas of confusion for yourself as you were starting in your field. 

The article marketing company also says that it can be helpful to talk about your niche with people in your everyday life. “You can spend some time trying to teach people in your real everyday life about your field, and from those interactions get ideas for future articles" It can be particularly revealing to talk about your niche with people you meet in your everyday life.

Finally, the article marketers say it is crucial to narrow your focus down from a general audience of strangers to an intimate audience of one. By adopting this strategy you have a different tone in the article, and I think the shift in attitude creates an article that is easier for a reader to connect with and understand. Ultimately, this results in a successful article.

For more information regarding free reprint articles visit or read their blog here


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