Aker’s Nutcracker commercial wins another international award

June 09, 2006

Aker’s “Nutcracker” film won the award for “Best Commercial” in the international conference Communicating Science and Technology (CST) being held this week, 6-9 June at The University of Tromsø in Norway. 9 Jun 06

Stein Inge Liasjø, Communications Manager Aker Kvaerner and Jan Christian Fosseidbråten, Managing Director Grey Worldwide accept award for “Best Commercial” at the international conference Communicating Science and Technology in Tromsø, Norway.
Stein Inge Liasjø, Communications Manager Aker Kvaerner and Jan Christian Fosseidbråten, Managing Director Grey Worldwide accept award for “Best Commercial” at the international conference Communicating Science and Technology in Tromsø, Norway.
“The Nutcracker”, Aker’s 2005 television commercial produced by Grey Worldwide Norway, was chosen as the best commercial based on the following criteria:

* Inspires young people to learn more about science and technology
* Increase people’s understanding of the importance of science and technology in society
* Describes the qualifications needed to produce a company’s products, and the exciting job opportunities in industry for young people

A prize of 20 000 Euro was awarded.

“The ’Nutcracker’ film was selected because of the energy it communicates. When watching you believe that it is actual Aker employees in the film,” said Bjørn Solheim, Project leader for CST. “We also liked the manner the film hopped back and forth between the past and present, something that shows how research can solve a problem and how knowledge can be transferred from one generation to the next.”

“We are extremely proud of the ’Nutcracker’ film and we are very pleased that it was chosen by such an impressive international jury to win this award,” said Jan Christian Fosseidbråten, Managing Director of Grey Worldwide, Norway. “We will use the prize money to establish a scholarship fund for students who contribute to furthering the communication of science and technology. The scholarship guidelines are still to be worked out, but they will be aligned with the values and spirit communicated in Aker’s ’Nutcracker’.”

Communicating Science and Technology is an international arena addressing the declining recruitment to the natural sciences, mathematics and technology. Its aim is to engage the private sector in a debate about what this means for society as a whole.

In order to inspire new and innovative ideas for the communication of science and technology, the first day of the conference was dedicated to evaluating TV programs, commercials and internet. Presentations were judged by an international committee.

The conference has attracted journalists, media experts, policy makers, educators, and industrial representatives with a vested interest in the subject from around Europe.

ENDS

For further information, please contact:

Media:
Torbjørn Andersen, SVP Corporate Communications, Aker Kvaerner AS, Tel.: +47 67 51 30 36, Mobile: +47 92 88 55 42, Email: torbjorn.andersen@akerkvaerner.com

Jan Christian Fosseidbråten, Managing Director Grey Worldwide Norway, Tel: +47 21 60 33 00, Mob: +47 906 81 250, jaf@grey.no

Career opportunities:
www.akerjobb.no

AKER KVÆRNER ASA, through its subsidiaries and affiliates (“Aker Kvaerner”), is a leading global provider of engineering and construction services, technology products and integrated solutions. The business within Aker Kvaerner comprises several industries, including Oil & Gas, Refining & Chemicals, Mining & Metals, Pharmaceuticals & Biotechnology, Power Generation and Pulp & Paper. The Aker Kvaerner group is organised into two principal business streams, namely Oil & Gas and E&C, each consisting of a number of separate legal entities. Aker Kvaerner is used as the common brand/trademark for most of these entities.

The parent company in the group is Aker Kværner ASA. Aker Kvaerner has aggregated annual revenues of approximately NOK 41.4 billion and employs approximately 21 000 people in more than 30 countries.

Aker Kvaerner is part of the Aker Group (www.akerasa.com), a leading multi-industry powerhouse with more than 40 000 employees and NOK 62 billion revenues. Aker owns 50.01 percent of Aker Kvaerner, and the group is also a major European shipbuilder and a significant participant in the fisheries industry.

This press release may include forward-looking information or statements and is subject to our disclaimer, see our web-pages www.akerkvaerner.com

Contact Information

Torbjørn Andersen

SVP Corporate Communications

Aker Kvaerner AS

Contact via E-mail