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Shelly BMW Confirms, BMW Partners with MOG on a New BMW Apps Certified App


September 7, 2011 Buena Park, Calif. Shelly BMW is excited to confirm BMWs partnership with MOG to develop a new BMW Apps Certified App.

BMW expects to bring MOGs award winning, on-demand streaming music service to BMW vehicles equipped with the BMW Apps Smartphone app integration option.

The partnership with MOG is another great step for BMW Apps, as we continue to listen to our customers and work to assess, develop and launch the apps they want the most, said Steve Rudkin, General Manager.

The demonstration app that will debut in Monterey will preview the advantages of offering an on demand music service that is deeply integrated into BMWs premium ConnectedDrive technology. The beta MOG app for the BMW Apps option showcases the following capabilities: On-demand streaming, which is, unlimited, ad-free listening to any artist, album, or song at any time from virtually anywhere. Another advantage is, seamless integration, which makes it very easy to browse and search, play, re-play, or skip to your favorite songs using the existing BMW iDrive controller and steering wheel controls. Next, is storage, where MOG will allow users to store their MOG music on their phone, enabling access to their favorite titles even when a data connection is not available. Another feature is MOG radio which only MOG offers patent-pending MOG Mobius music discovery engine, which enables users to switch between true artist only radio or a full mix of similar artists. Lastly, MOG offers the highest quality audio: MOG downloads music at 320kbps, which provides the highest quality listening experience.

MOG offers a $9.99 per month MOG Primo subscription plan, which provides subscribers with access to MOG for unlimited, on-demand listening access online at, through the MOG app on iPhone and Android phones, through compatible CE devices from major manufacturers such as Roku, Sonos and LG, and soon Samsung and Vizio, all via a single MOG account.

As one of the largest and fastest-growing BMW dealerships in the nation, Shelly BMW has served Southern California loyally for more than 15 years with some of the highest customer satisfaction ratings in the automotive industry. For more information about Shelly BMW, visit us today at 6750 Auto Center Drive in Buena Park or

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As a proud member of the Shelly Automotive Group and one of the largest BMW centers on the West Coast, Shelly BMW loyally serves Orange County -including Aliso Viejo, Anaheim, Balboa, Brea, Buena Park, Costa Mesa, Corona Del Mar, Coto de Caza, Cypress, Dana Point, Dove Canyon, Foothill Ranch, Fountain Valley, Fullerton, Garden Grove, Huntington Beach, Irvine, Ladera Ranch, Laguna Beach, Laguna Hills, Laguna Niguel, Laguna Woods, La Habra, La Palma, Lake Forest, Los Alamitos, Mission Viejo, Monarch Beach, Newport Beach, Newport Coast, Orange, Placentia, Portola Hills, Rancho Santa Margarita, San Clemente, San Juan Capistrano, Santa Ana, Seal Beach, Stanton, Trabuco Canyon, Tustin, Villa Park, Westminster and Yorba Linda.

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