Bell enters into consent agreement with Competition Bureau on past advertising

MONTREAL -- Bell Canada announced that it has entered into a consent agreement with the Competition Bureau to address the agency’s concerns regarding the use of disclaimers around certain fees in some past advertising by Bell.

Bell fundamentally disagrees with the Bureau’s position. Bell’s advertising has always complied with all applicable laws and been comparable with common advertising practice past and present in the communications marketplace and other industries in Canada. However, Bell has decided to immediately resolve the issue and move forward by paying an administrative amount of $10 million.

Bell is Canada’s largest communications company, providing consumers and business with solutions to all their communications needs. Bell is wholly owned by BCE Inc. (TSX, NYSE: BCE). Please visit Bell.ca or BCE.ca for more information.