Automotive Internet Marketing Internship Registration Reduced Temporarily
Dealer professionals interested in benefiting from a summer intern at their dealership must register now for the Automotive Internship Program (AIP) from PCG Digital Marketing. Registration is $200 off for dealers who register by Monday, February 14th.
The per student, one time cost for the AIP is $995, but dealers who register for the program by Monday will pay only $795. The best part is that dealers do not have to worry about finding students or creating a curriculum, PCG creates the program for dealers and sends it directly to local universities and community colleges to attract candidates.
To register for Automotive Internship Program and save $200, visit http://www.automotiveinternships.org/sign-up/
The Automotive Internship Program (AIP) will provide the skills training to build the next generation of dealership employees in Digital Marketing and Social Media. New semesters begin in May and September of each year. Four separate 12-week certificate programs will be available. Each certificate program comes with dealer marketing materials, curriculum handbooks, weekly task planners, live weekly webinars and certification testing. The four areas of certificate programs include:
• Digital Marketing and Social Media Associate Certificate
• Automotive SEO Specialist Certificate
• Automotive SEM Specialist Certificate
• Automotive Digital Marketing Strategist Certificate
A recent survey of dealership employees revealed that 58% of dealers felt that the EXISTING dealership staff did NOT have the TIME and SKILLS necessary to create and manage a competitive digital marketing and social media strategy for the year ahead. An astounding 59% of dealers had no money allocated towards education, however 40% said that they had considered starting an internship program at their dealership to boost education and learning. The two most popular reasons that the internship program never launched are 1) We didn’t have the time to properly train the intern – 47.6% and 2) We needed to create a program and curriculum for the school to approve - 47.6%. Other reasons included the fact that they didn’t have the time or resources to properly train interns.
The AIP solves the problems dealers face with regards to educating new and current employees with the proper skill set needed to maximize online marketing opportunities.
Some of the highlights of the AIP include:
• Programs include printed curriculum guides and live instruction
• Online materials and community forums for support included
• Dealers receive customized marketing materials to send to local schools
• Programs offered or beginner and advanced skill levels
• AIP classes cycles three times a year: January, May, September
• AIP is affordable and provides tremendous value
For more information regarding the program, please visit http://www.automotiveinternships.org/the-program/
About PCG Digital Marketing
PCG Digital Marketing (http://www.pcgdigitalmarketing.com) is a full service digital marketing agency that serves the Automotive Industry. PCG is nationally recognized as a leader in Automotive Search Engine Optimization (SEO) and automotive digital marketing.
Brian Pasch, CEO and founder of PCG Digital Marketing is an active blogger, writer and speaker at automotive conferences, 20 Groups and digital marketing forums. PCG Digital Marketing is also the creator of the Automotive Website Awards which recognizes the best automotive websites platforms based on their search marketing effectiveness, the Digital Marketing Strategies Conference and Automotive Marketing Boot Camp.
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- PCG Digital Marketing
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