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Montreal Companies Seeking to Increase Sales with Hypnosis


MONTREAL, Quebec (September 23, 2010) - Do the secrets to buying psychology lie in the unconscious?

In the quest to get buyers to say “Yes!” Montreal companies are turning to the power of hypnosis to help them win customer’s hearts and make more sales.

David Kynan has been training sales teams in Montreal with hypnotic techniques and the results are promising. “Top communicators use subtle and indirect forms of hypnosis to influence listeners,” says Kynan. “They are able to get inside their client’s mind, understand what hidden drives and impulses motivate them and use that to influence them. It is not something strange and mystical. It is the science of effective communication and influence.”

Drawing on principles of Freud’s psychoanalysis, Neuro Linguistic Programming (NLP) and hypnotic methods to access the unconscious, the premise of his approach, the only sales training in Montreal of its kind, is that people buy for reasons they are not aware of. We are driven by unconscious desires and motivations. If you try sell with logic and your results will be limited. Sell to the unconscious and the gains will be incremental.

“The most successful advertising doesn’t rely on logic. It creates powerful associations, plants suggestions and stirs the emotions,” says Kynan.

But forget the pendulum and sleepy eyes. The methods of sales hypnosis don’t put people to sleep. They aim to mesmerize and entrance listeners, heighten suggestibility and build motivation and desire.

Is it possible that with these techniques, the struggling salesperson can learn to win trust?, focus attention and stir desire in prospects and clients?

“The greatest leaders and influencers have almost hypnotic effect on their listeners.” says Kynan. “When they speak, people are drawn in, they become more receptive and their emotions are stirred. What we have done is break down what they are doing into an explicit model that can be taught. The techniques of the ’natural-born salesman’ can be learned.”

Kynan shares his insights about sales, marketing and influence through his blog:

But is it manipulation? According to Kynan, the answer is no. “This approach is based on gaining a deep understanding of how your client thinks, his unconscious values and motivations. When you understand your client at the deepest level, you can help them get what they want. The results is thrilled clients and long-term profitable win-win relationships. You know you’ve mastered the skills of Hypnotic Selling when your clients keep coming back for more and the referrals pour in.”

Check out Kynan’s Hypnotic Selling YouTube channel here:

But Kynan says he doesn’t train salespeople. His aim is to transform sales teams. First he trains them in the secrets to unconscious influence, then he focuses on enhancing their “inner game.”

Kynan works with salesreps one-on-one using cutting-edge coaching methods to eliminate fears, doubts and inner obstacles and “reprogram their minds” for confidence, motivation and sales success.

“An olympic athlete knows that to win the gold, he’s got to train his mind. Sales is no different. A top-performing salesperson has won the inner game of sales.”

For more information on Hypnotic Selling visit



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