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Avnet Electronics Marketing Takes the Stage at ESC Boston to Present Design Strategies to Prevent Product Cloning, IP Theft


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PHOENIX -- Product cloning and intellectual property (IP) theft have become a global business, costing companies billions of dollars in lost revenue. Jim Carver, technology specialist at Avnet Electronics Marketing Americas (EMA), a business region of Avnet, Inc. (NYSE: AVT), will be speaking about product protection at the upcoming Embedded Systems Conference (ESC) Boston.

ESC Boston will be held September 20-23, 2010, at the Hynes Convention Center in Boston. Carver’s presentation - which takes place on Thursday, September 23, 2010, in room 102, from 9:30 a.m. to 10:30 a.m. - will cover the current landscape of products available for IP protection, as well as the cost/benefit tradeoffs between various technologies. Attendees will also learn design techniques for implementing a sound security system that greatly limits exposure to risk.

“The global nature of today’s economy, coupled with the rapid dissemination of information, has made the electronics industry a rich environment for parties willing to engage in counterfeiting or product misuse,” says Carver. “This presentation will show engineers what technologies are available today to prevent these losses and how to properly deploy them.”


About Avnet Electronics Marketing
Avnet Electronics Marketing is an operating group of Phoenix-based Avnet, Inc. that serves electronic original equipment manufacturers (EOEMs) and electronic manufacturing services (EMS) providers in more than 70 countries, distributing electronic components from leading manufacturers and providing associated design-chain and supply-chain services. The group’s website is located at www.em.avnet.com.

About Avnet
Avnet, Inc. (NYSE: AVT), a Fortune 500 company, is one of the largest distributors of electronic components, computer products and embedded technology in the world. Avnet accelerates its partners’ success by connecting the world’s leading technology suppliers with a broad base of more than 100,000 customers and providing cost-effective, value-added services and solutions. For the fiscal year ended July 3, 2010, Avnet generated revenue of $19.16 billion. For more information, visit www.avnet.com.



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