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MotionMall Launches Innovative Revenue-Generating Advertising Service for Websites and Blogs


WEBWIRE

BOSTON, MA – April 4, 2006 - MotionMall (http://www.motionmall.com/) announces the launch of its free service for websites and blogs that provides an innovative means for generating advertising revenue from visitor traffic.

MotionMall web ads display products in an interactive manner never before seen in an advertisement on the Internet. The most recent bestselling products are presented within a leading-edge shopping interface through an inventive use of Flash technology. By using smooth graphical movements and unique navigational techniques, MotionMall web ads provide users with an engaging and enjoyable shopping experience.

Within minutes, a fully customized MotionMall web ad can be created and placed on a website or blog. There are a variety of ad sizes and colors to choose from, and each ad can be configured to display a targeted set of products, which are automatically refreshed throughout the day to ensure freshness of content. Installation is achieved via a simple copy and paste of an HTML code snippet, with no complicated server modifications required.

A generous commission structure pays website and blog owners based upon a pay-per-action model, which further distinguishes MotionMall from other offerings. There are no cumbersome account setups or payment details to arrange with MotionMall. Commissions from product purchases are paid directly through the Amazon Associates Program, which is an industry-leading affiliate program with a well-established payment infrastructure. In order to provide the service free of charge, MotionMall institutes a reasonable 85/15 sharing arrangement for referral clicks to Amazon.

“MotionMall can be implemented as a standalone advertising strategy or used to complement an existing text-based advertising scheme,” says Ryan Gorer, founder of MotionMall. “In either case, MotionMall provides website and blog owners with an advertising system unlike any other in the marketplace. For website owners large and small, there’s nothing but upside revenue potential when featuring an interesting-looking MotionMall web ad on a website or blog. Furthermore, with the growing concern in the marketplace today regarding click fraud and pay-per-click advertising, MotionMall offers an opportunity for diversification away from such activities.”

About MotionMall

MotionMall is owned and operated by HedgeCity Corporation, a company that develops and operates innovative web-based technologies. MotionMall is one of several HedgeCity initiatives, each of which strives toward achieving an effective interaction with users through an engaging and memorable user experience.

MotionMall was founded by Ryan Gorer, an entrepreneur and web technology specialist who focuses on building applications that process and present information in creative ways. Ryan’s career has focused on the design and articulation of applications with characteristically elegant and efficient user interfaces. His particular areas of expertise reside in the financial services and affiliate marketing arenas.

For more information about MotionMall, visit http://www.motionmall.com.

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