GolfEtail Named Online-Retailer-of-the-Month by ChannelAdvisor; Unique Teamwork Combines Retailing, Software and Search Engine Marketing for Outstanding Online Results

Springfield, MA -- August 4, 2010 -- GolfEtail http://www.golfetail.com has recently been named ONLINE RETAILER OF THE MONTH by ChannelAdvsior http://www.channeladvisor.com for use of sophisticated software solutions to sell more merchandise and services.
According to Marc Ducey, GolfEtail President, “Each month ChannelAdvisor highlights a retailer that is successfully using their solutions to improve sales. We initially went to ChannelAdvisor to manage eBay sales and found success as one of the first retailers to implement their Premium WebStore solution, tripling revenue in one year,” he said.
In addition,” Mr. Ducey continued, “ChannelAdvisor enables us to push our inventory at an item level to a wide range of marketplaces. From there we can make informed decisions on the selling effectiveness of each item at each marketplace based on host of data including: traffic metrics, visits, ROI, and more. This has enabled us to grow our originally eBay driven business to a truly effective multi-channel business.”
Mr. Ducey explained that, “GolfEtail only has to enter inventory data one time to manage both our website and other channels. We use advanced reporting to make informed, performance-based decisions that lead to successful comparison shopping campaigns selling strategies.”
McDougall Interactive Adds Critical Understanding of Highly Competitive Online Retailing
“Getting ranked highly in Google can change a business radically and create an enhanced perception of a brand,” added John McDougall, http://www.mcdougallinteractive.com President of McDougall Interactive. “Internet marketing has surpassed the dollars spent on radio and yellow pages, has put pressure on print, and is making retailing extremely competitive. We go so far as to study the patents that Google applies for to obtain insight into how to rank better in advance of their next updates. For GolfEtail, we live and breathe developing the latest ethical techniques and our passion is demonstrated by their recognition by ChannelAdvisor,” he said.

About GolfEtail
Family-owned and proudly based in Springfield, Massachusetts, GolfEtail stands for two things when it comes to golf equipment: value and quality. The company’s primary goal is to provide golfers with outstanding prices on some of the top brands in golf. GolfEtail’s long-term relationship with suppliers makes the difference. GolfEtail only selects suppliers we know and trust, ones that consistently provide us with quality legitimate brands at excellent prices.
Through overstocked inventories, liquidation sales, close-out items, demo products, and more, GolfEtail delivers great value on today’s newest and hottest products, including deals on big brand names like Adams, Adidas, Ashworth, Callaway, Cobra, Greg Norman, Nike, and TaylorMade. Visit their website at http://www.golfetail.com for more information.

Contact Information

Marc Ducey

President

GolfEtail.com

Contact via E-mail