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Irvine BMW Confirms, 2011 BMW X3 Sports Activity Vehicle To Arrive By End Of 2010


July 19, 2010 – Irvine, Calif. – Irvine BMW confirms, BMW’s new second generation BMW X3 is expected to arrive in U.S. BMW Centers by the end of 2010.
In 2004 BMW introduced a new concept to the market: A small, premium Sports Activity Vehicle with all-road capability and unparalleled driving dynamics. This first generation BMW X3 became a best seller in the BMW line in the United States and in Europe.
The all-new 2011 BMW X3 builds on the success of the original by developing its core competencies, while adding new technology to establish new benchmarks for agility, efficiency and comfort.
“Like many new BMW models, the new X3 features an 8-speed automatic transmission which brings smooth shifting, sportiness and efficiency to new levels of efficiency,” said Irvine BMW’s General Manager, Steve Rudkin.
Compared to the exemplary 6-speed automatic offered previously, the 8-speed has “taller” cruising gears, which make a significant contribution to reduced fuel consumption and emissions, as well as quietness. Its wider spread of ratios from lowest to highest gear enhances acceleration and response across the range of driving speeds. The revolutionary design even allows for direct shifts from 8th gear to 2nd gear for maximum acceleration.
The all-new BMW X3 conveys elegance, agility and ruggedness. The twin round headlights, combined with the round fog lamps, form the triangular light pattern that is characteristic of the BMW SAV design. The upper edge of the headlight assembly sports an accentuating chrome trim, creating the focused design typical of BMW vehicles. BMW’s signature ‘‘Corona Rings’’ is again illuminated to function as the daytime running lights.
As a proud member of the Shelly Automotive Group and one of the largest BMW centers on the West Coast, Irvine BMW has loyally served Orange County - including Lake Elsinore, Irvine, Laguna Niguel, El Toro, Foothill Ranch, Capistrano Beach, Dana Point, Lake Forest, Laguna Woods, East Irvine, Laguna Beach, Laguna Hills, Aliso Viejo, San Clemente, San Juan Capistrano, Silverado, Trabuco Canyon, Rancho Santa Margarita, Mission Viejo and Ladera Ranch - for nearly a decade.
Irvine BMW’s helpful and knowledgeable staff, expert factory-trained technicians, state-of-the-art service department, comprehensive parts department and one of the nation’s largest selections of new, used and certified pre-owned BMWs have made Irvine BMW a landmark in Southern California’s automotive landscape. For more information about Irvine BMW, visit the dealership at 9881 Research Drive in Irvine, Calif., or online at


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