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Major Spanish restaurant chain La Pesquera improves customer care and reduces costs with Alcatel solution


Madrid, March 27, 2006 - Alcatel (Paris: CGEP.PA and NYSE: ALA) today announced that La Pesquera, one of the leading restaurant chains in Spain, has implemented an Alcatel IP telephony and call center solution, allowing to improve customer care and reduce communications costs.

Satydal, an Alcatel certified Business Partner managed the solution’s installation, designing and supplying the overall solutions, which is based on the Alcatel OmniPCX telephony platform and Alcatel OmniTouch Contact Center solution. The solution allows La Pesquera to centralize telephony and customer service between its central office and its restaurant locations, all linked together by the Alcatel solution. The solution allows La Pesquera users to take advantage of free calls among the chain’s 13 different branches. The call center solution also enables La Pasquera to centralize all the calls for reservations and customers care.

According to Rafael Carrión, general manager, La Pesquera, “We were looking for a flexible solution that allows us to share resources and unify our phone numbers. Of course, saving in communications costs and improving our customer care was also requirements, and Satydal and Alcatel provided us with the best solution based on our needs.”

“Given the number of calls made among the restaurants and the central office, we proposed the Alcatel solution to centralize all services for reservations, purchasing, human resources and accounting, among others,” added Juan Checa, general manager, Satydal.

About Satydal
Sadytal is a professional telecommunications services Company located at South Spain. It is an Alcatel Expert Business Partner and it provides solutions to PYMEs. SATYDAL offers post sale services in the Telecommunications sector to satisfy all of their customer technology needs. For more information, please visit:

About Alcatel
Alcatel provides communications solutions to telecommunication carriers, Internet service providers and enterprises for delivery of voice, data and video applications to their customers or employees. Alcatel brings its leading position in fixed and mobile broadband networks, applications and services, to help its partners and customers build a user-centric broadband world. With sales of EURO 13.1 billion and 58,000 employees in 2005, Alcatel operates in more than 130 countries.


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