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Cougar Town To Take Older Women Dating Into The Mainstream


WEBWIRE

May to December relationships get a boost from Courteney Cox

Los Angeles, CA
October 2, 2009

Courteney Cox’s new sitcom Cougar Town is set to take the concept of older women dating younger men to the mainstream, according to niche dating site Cougared.

The much-hyped show, which premièred late September on ABC, introduces Cox’s character Jules Cobb, a 40-something divorcee who turns her back on ’fat, bald and damaged’ men her own age.

Cougar dating has been growing in popularity online in recent years as niche matchmaking sites like http://www.cougared.com attract members away from the catch-all services like Match.com.

Now thanks to prime time Cougar Town, the older women/younger men dating scene looks set to go mainstream.

Oliver Jameson, founder and CEO of Cougared, said:

“Cougar Town is a breath of fresh air. For once, a TV show has presented a non-judgmental view of cougars, which, whilst not shying away from stereotypes, actually explores the world of inter-age dating, rather than casting it in a negative light.

“At Cougared, we know that there is more to cougars than the myths and stereotypes from movies like American Pie. Our Cougar Report 2009, published this Fall, shows that the majority of cougars are not sex-crazed sugar mommies, but women looking for fun but long-term relationships with younger men on an emotional level.

“We feel it’s about time someone got to the truth so that older women who date younger men are more accurately represented.

“Hopefully publicity around Cougar Town, and the fact it stars Courteney Cox, will help the general public to be more accepting of the older women/younger men trend.”

Notes:

Cougared is a 100% free dating website exclusively for older women and younger men. The site was founded in October 2007 and has in excess of 26,500 members.
The Cougar Report survey was an invite-only poll conducted online of more than 100 women predominantly aged 35 to 60 who stated that they only or mainly date significantly younger men. For full details visit http://www.cougared.com/report



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