Electronics Performance Measurement News and Press Releases

Electronics Performance Measurement

Releases published in the last 30 days.

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Dentsu Study Reveals That Underinvestment In Video For Brand Building Creates Huge Opportunity Gap: 4/13/2026 4:28:30 AM; Dentsu launches The Brand Reset, a major new study challenging how the industry currently values video. At a time when marketing has been challenged to increasingly shift investments towards performance metrics such as clicks, conversions and impressions, The Brand Reset argues that brand building has been neglected.
Introducing Muse Spark: MSL’s First Model, Purpose-Built to Prioritize People: 4/9/2026 3:34:28 AM; Takeaways • Muse Spark is purpose-built for Meta’s products. It will power a smarter and faster Meta AI, and over time unlock new features that cite recommendations and content people share across Instagram, Facebook, and Threads.
Adring and Innovid Optimize Supermarchés Match’s Drive-to-Store Campaigns Through Creative Automation: 4/8/2026 2:46:16 PM; Innovid, the independent software platform for advertising creation, delivery, measurement, and optimization, has deployed—in collaboration with Adring and Stretchly—a drive-to-store advertising solution for Supermarchés Match (Carrefour Group) on Meta environments.
Mila’s AI drives world’s largest study on psychedelics: 4/8/2026 4:56:49 AM; Psychedelics research is booming, with many research labs seeking cheaper, more effective alternative drug treatments to mental health conditions like depression and schizophrenia.
TelevisaUnivision and Nielsen Agree to New Media Intelligence Deal Covering Streaming, National and Local TV, and Radio: 4/6/2026 3:28:08 AM; TelevisaUnivision, the world’s leading Spanish-language media company, and Nielsen, a global leader in audience measurement and media intelligence, announced a new, multi-year measurement and data agreement covering all of TelevisaUnivision’s properties, including national and local broadcast, cable, streaming, radio.
Dentsu launches Q1 2026 EMEA Consumer Navigator, revealing more selective travel choices amid continued economic pressure: 4/6/2026 3:14:26 AM; Dentsu has launched the latest Q1 2026 EMEA Consumer Navigator edition, offering fresh insight into how consumers across the UK, France, Germany, Italy and Spain are responding to continued economic pressure, and how this is shaping both everyday spending and travel behaviour.