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Releases published in the last 30 days. RSS 0.91 Feed

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GCC Mobile Phone Market Remains Sluggish as Consumers Stay Cautious
GCC Mobile Phone Market Remains Sluggish as Consumers Stay Cautious
11/30/2020 3:49:25 PM
The overall mobile phone market of the Gulf Cooperation Council (GCC) region experienced a very slight quarter-on-quarter (QoQ) decline of 0.2% in Q3 2020 to total 4.97 million units in Q3 2020, according to newly released research from International Data Corporation (IDC).
Perdigão Celebrates 40 Years of Chester and Invites Consumers to “The Most Generous Christmas Ever”
Perdigão Celebrates 40 Years of Chester and Invites Consumers to “The Most Generous Christmas Ever”
11/30/2020 12:39:21 PM
In 2020,  Perdigão  celebrates the 40th anniversary of the arrival of the bird that gave rise to Chester in Brazil and presents the campaign "The most generous Christmas of all time". The communication developed by DPZ & T has the participation of presenter Luciano Huck and will also have developments in digital, open TV, in addition to several other actions.
Andra Panaitescu Joins MullenLowe Romania
Andra Panaitescu Joins MullenLowe Romania
11/27/2020 4:43:45 AM
With a strong background in brand communication and marketing and over ten years of experience in advertising, five of which have been spend at MullenLowe Romania, Andra has coordinated integrated, repositioning and product launch campaigns for companies in FMCG, retail, services, technology, pharma, banking, automotive, and social.
Comcast RISE Awards Over 700 Black-Owned, Small Businesses with Marketing and Technologies Resources and Makeovers
Comcast RISE Awards Over 700 Black-Owned, Small Businesses with Marketing and Technologies Resources and Makeovers
11/25/2020 5:20:45 PM
Comcast Corporation today announced the first round of Comcast RISE award recipients —over 700 businesses will receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business, based on the specific needs.
Cardlytics to Present at the Wells Fargo Securities Virtual TMT Summit and the Raymond James 2020 Virtual Technology Investors Conference
Cardlytics to Present at the Wells Fargo Securities Virtual TMT Summit and the Raymond James 2020 Virtual Technology Investors Conference
11/25/2020 5:16:19 PM
Cardlytics, Inc., (NASDAQ: CDLX), an advertising platform in banks’ digital channels, today announced it will present at two upcoming conferences: the Wells Fargo Securities Virtual TMT Summit and the Raymond James 2020 Virtual Technology Investors Conference.
Rolls-Royce Lights Up Black Badge Family With ‘Neon Nights’ Paint Trilogy
Rolls-Royce Lights Up Black Badge Family With ‘Neon Nights’ Paint Trilogy
11/24/2020 5:03:13 PM
• Rolls-Royce announces limited ‘Neon Nights’ variants of Dawn, Wraith and Cullinan Black Badge • Vibrant colour palette inspired by exotic plants and animals • Innovative neon-effect paint finish applied to Technical Fibre fascia • Created following highly successful ‘Pastel’ Collection in 2019 “Neon Nights is a vibrant trilogy of Rolls-Royce Black Badges, …
MullenLowe New York and Mediahub call to end violence against women, which is on the rise behind the closed doors of the COVID-19 pandemic.
MullenLowe New York and Mediahub call to end violence against women, which is on the rise behind the closed doors of the COVID-19 pandemic.
11/24/2020 1:37:22 PM
MullenLowe New York and Mediahub have launched an exposé on legal gaps, one of the key prevention measures needed to end violence against women and girls around the world in a public service campaign for UN Women.
Taylor Swift’s “folklore: the long pond studio sessions” To Premiere Exclusively On Disney+ On November 25
Taylor Swift’s “folklore: the long pond studio sessions” To Premiere Exclusively On Disney+ On November 25
11/24/2020 1:34:49 PM
An Intimate Concert Film Featuring Taylor Swift, Aaron Dessner, Jack Antonoff and a Guest Appearance by Justin Vernon (Bon Iver) Performing and Revealing the Stories and Secrets Behind Every Song from the Critically Acclaimed No.
Firefly Powers First-of-its-Kind Hologram Campaign to Celebrate the Launch of Hulu’s Animaniacs Reboot
Firefly Powers First-of-its-Kind Hologram Campaign to Celebrate the Launch of Hulu’s Animaniacs Reboot
11/23/2020 1:48:04 PM
Firefly officially launched a first-of-its-kind hologram campaign celebrating the long-awaited return of Animaniacs, now streaming on Hulu. Firefly’s award-winning street-level media network, powered Hulu’s holographic activation, featuring the characters in iconic locations around Los Angeles and New York.
JCDecaux ramps up the development of its fully accessible self-cleaning toilets, essential service in France and worldwide
JCDecaux ramps up the development of its fully accessible self-cleaning toilets, essential service in France and worldwide
11/23/2020 6:17:57 AM
World Toilet Day. As an inventor, designer and operator of fully accessible self-cleaning toilets for 40 years, JCDecaux constantly evolves its services to improve the daily life of city residents, visitors and tourists.
WPP and Anzu.io partner to bring new in-game advertising standards to global brands
WPP and Anzu.io partner to bring new in-game advertising standards to global brands
11/19/2020 4:42:03 PM
WPP and Anzu, an adtech startup specializing in integrating advertising into video games, today announced a partnership aimed at bringing commonly accepted advertising standards to the esports and gaming space.
70% of Mobile Marketers Say COVID-19 Strengthened Their Business, According to Liftoff’s Mobile App Trends Report
11/19/2020 1:58:32 PM
Liftoff, the leader in mobile app marketing and retargeting, today released its annual Mobile App Trends Report. With COVID-19 restrictions prompting more at-home time, Liftoff’s report sees app downloads reach all-time highs, propelling positive outcomes for mobile marketers.
Looking at Fear in a Different Perspective by Carolyn Webb
Looking at Fear in a Different Perspective by Carolyn Webb
11/19/2020 1:33:22 PM
“Fear nothing.” “The only thing you have to fear is fear itself.”“Everything you want is on the other side of fear.” We have heard these adages over and over, like fear is some kind of pest that we need to get rid of immediately.
Ericsson Emodo Tackles Ad Industry’s Data Inaccuracy Problem with Launch of First Inventory Solution Verified for Accuracy by Three UK Operator Data
11/19/2020 12:24:20 PM
Emodo, an Ericsson company focused on data activation and monetization, is launching Emodo Supply, verified by Three UK. The product is an operator-verified solution that validates the accuracy and quality of advertising inventory in real time.
Gartner Says Audit Chiefs Identify IT Governance as Top Risk for 2021
Gartner Says Audit Chiefs Identify IT Governance as Top Risk for 2021
11/19/2020 11:31:08 AM
COVID-19 has reorganized the risk landscape for chief audit executives (CAEs), as CAEs have listed IT governance as the top risk for 2021, according to Gartner, Inc.
American Express Launches Education Campaign to Help Consumers Spot and Stop Fraud This Holiday Season
American Express Launches Education Campaign to Help Consumers Spot and Stop Fraud This Holiday Season
11/18/2020 4:00:44 PM
American Express has launched new resources to educate consumers about how to protect themselves from fraud. Throughout the holiday shopping season – a time when fraud attempts increase [1] – consumers who follow the company’s social media channels will see infographics, videos and posts educating them about popular fraud tactics and how to avoid becoming a victim.
A Strategy Sleigh Ride
A Strategy Sleigh Ride
11/18/2020 6:10:11 AM
Christmas advertising is big in every country that celebrates it, but in the UK, things get taken to a different level. Britain is where Charles Dickens ‘invented Christmas’ (according to that film at least) and over a century later it’s where adam&eveDDB invented the concept of the John Lewis Christmas Ad – a cultural phenomenon that set off an annual arms race of agencies …
Geometry joins VMLY&R to create leading global commerce business
Geometry joins VMLY&R to create leading global commerce business
11/18/2020 5:57:39 AM
WPP announces the launch of VMLY&R COMMERCE, a new end-to-end “Creative Commerce Company” combining the talent and scale of two thriving global offerings.
BMW Motorrad presents two world premieres.
BMW Motorrad presents two world premieres.
11/17/2020 3:56:38 PM
On Thursday, 19 November 2020, BMW Motorrad will reveal two new models from its Roadster world. These world premieres will take place during an online-presentation at 4.00 pm (CEST).
UNESCO unveils “Open Your Heart” art campaign to foster intercultural dialogue and tolerance during Covid-19 pandemic
UNESCO unveils “Open Your Heart” art campaign to foster intercultural dialogue and tolerance during Covid-19 pandemic
11/17/2020 10:35:31 AM
On the International Tolerance Day, two months after UNESCO launched its art campaign  in Cambodia to counter xenophobia, stigmatization and disinformation triggered by the COVID-19 pandemic, more groups and organizations have been inspired to collaborate with each other to foster intercultural dialogue, mutual understanding and tolerance.