Ryutaro Hosoda Named Corporate Vice President, FUJIFILM Corporation

Assumes New Responsibilities Overseeing FUJIFILM Manufacturing U.S.A., Inc. and FUJIFILM Canada, Inc.

Valhalla, NY, July, 8 2008 – FUJIFILM Corporation, Tokyo, Japan, has announced that Ryutaro Hosoda has been named Corporate Vice President, FUJIFILM Corporation. Mr. Hosoda retains his role as President, FUJIFILM Holdings America Corporation and President and CEO, FUJIFILM U.S.A., Inc., and assumes new responsibility overseeing FUJIFILM Manufacturing U.S.A., Inc. and FUJIFILM Canada, Inc.

In his capacity as President of FUJIFILM Holdings America, Mr. Hosoda is responsible for enhancing Fujifilm consolidated management across the thirteen Fujifilm companies that operate within the United States. As President and CEO of FUJIFILM U.S.A., Mr. Hosoda oversees the company’s photographic imaging systems and services operations.

Mr. Hosoda joined Fujifilm in 1977 and during his career has held various senior level marketing and operations positions in Japan, Europe and the U.S. He began his career in planning and administration for the company’s photo products division, shifting eventually to sales and exports. Mr. Hosoda came to the U.S. in 1991 and held positions of increasing responsibility in the photo imaging division. He returned to Japan in 1998 to serve in the Office of the Secretary, and later as a senior manager in advertising and brand management. In 2007 Mr. Hosoda was appointed Senior Vice President, FUJIFILM Europe GmbH in Düsseldorf, Germany.

About Fujifilm
FUJIFILM Holdings America Corporation is headquartered in Valhalla, NY. Fujifilm Companies in the US serve a range of industries including medical, chemical, graphic arts, electronic materials, optics, recording media, motion picture, and photographic technologies. The companies operate in facilities nationwide engaged in R&D, manufacturing, sales, and service support.

FUJIFILM Corporation is one of the major operating companies of FUJIFILM Holdings. Since its founding in 1934, the company has built a wealth of advanced technologies in the field of photo imaging, and in line with its efforts to become a comprehensive healthcare company, Fujifilm is now applying these technologies to the prevention, diagnosis and treatment of diseases in the Medical and Life Science fields. Fujifilm is also expanding growth in the highly functional materials business, including flat panel display materials, and in the graphic systems and optical devices businesses.

Fujifilm’s corporate philosophy is: We will use leading-edge, proprietary technologies to provide top-quality products and services that contribute to the advancement of culture, science, technology and industry, as well as improved health and environmental protection in society. Our overarching aim is to help enhance the quality of life of people worldwide. Through its corporate philosophy, Fujifilm demonstrates its commitment to making a significant contribution to society. For more information, please visit http://www.fujifilm.com.

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Contact Information

Camilla Jenkins

Vice President, Corporate Communications

Fujifilm

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