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Boston BMW Car Owners Save Money For Miles


In less than one full year, BMW of Peabody has rewarded 350 customers who have reached the 95,000 mile mark on their BMW. The Mileage Rewards Program has been designed to give customers special perks for taking extraordinary care of their BMW. Exclusive to BMW of Peabody, the program consists of numerous membership benefits including a $500 credit towards the purchase of a new or pre-owned vehicle.

Member benefits include a variety of in store savings including detail services, discounted labor and parts rates, accessories coupons and wiper blades. It’s a win-win for the customer and a chance for them to stay in the BMW of Peabody family. The discounts are also good for as long as the vehicle is on the road.

Area BMW owners that do not currently service or buy from the Peabody base dealership are also eligible for the rewards program. BMW owners that do qualify can contact the service department at BMW of Peabody by emailing and scheduling an appointment. Once the dealership has verified the vehicles’ mileage, a coupon book and key fob is then mailed to their home.

“It’s amazing to watch this group of Mileage Rewards members grow,” says Lori Connolly, Marketing Director for BMW of Peabody. “Our service advisors do an excellent job of promoting the program and customers that qualify are actually using the coupons to continue the necessary maintenance on their vehicle. I hope we’re at 500 members by the end of 2009!”

More information on the Mileage Rewards Program is available at Coupons can be redeemed at both BMW of Peabody locations (221 Andover Street and 7 Centennial Drive).

About BMW of Peabody

BMW of Peabody is located at 221 Andover Street on route 114 in Peabody. They are a top dealership for new and certified pre-owned sales, service and parts in New England. They also have a satellite state of the art service center on Centennial Drive in Peabody. BMW of Peabody is extremely active in the Boston area communities and the employees are committed to providing customers with unparalleled service.


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