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Kodak Unlocks The Opportunities Of Easy, Quality Mobile Phone Imaging At 3GSM


Kodak Shows Innovative Joint Demonstrations with Texas Instruments, Motorola and Skype, Highlighting How to Take, Share and Print Quality Camera Phone Images

BARCELONA, Spain, Feb 10 -- At 3GSM 2006, Eastman Kodak Company (NYSE:EK), one of the world’s most recognised brands in digital imaging, will demonstrate technology innovations that provide a mobile imaging infrastructure to network operators and handset manufacturers. Joint demonstrations with Texas Instruments, Motorola and Skype, will show how consumers can realise the potential of pictures on their handsets and help them to easily take, share and print quality photographs from camera phones.

Kodak (stand C10-C19, Hall 1) will be showcasing new mobile imaging technology alongside mobile services from new and existing partnerships with operators and handset manufacturers. Highlights include:

* The new 1.3-megapixel KODAK KAC-01301 CMOS image sensor for mobile imaging, optimised specifically to enable cost-effective designs in next-generation mobile phones while delivering high quality image capture.
* A demonstration of Kodak’s global partnership with handset manufacturer Motorola, where the RAZR V3X will be using BLUETOOTH technology to instantly produce prints via the KODAK Picture Kiosk G4, KODAK EASYSHARE Photo Printer 500 and Printer Dock Plus Series 3 snapshot printers.
* Combined technology solutions that leverage Kodak’s digital camera platform with Texas Instruments’ mobile imaging platform, to enhance image quality and increase the ease-of-sharing of mobile phone images. This provides more vibrant colours and richer detail using KODAK PERFECT TOUCH Technology running on TI’s OMAP™ applications processor.

Sandra Morris, General Manager, Consumer Imaging Services, and Vice President, Eastman Kodak Company, said, “Kodak is committed to developing great products and services that unlock images from the mobile phone and at 3GSM we are showing the full range of innovative technology and connectivity to demonstrate how the industry can help meet increasing consumer demand .”

At the show, all elements of the Kodak mobile offering will be on display, demonstrating Kodak’s ability to deliver a complete solution covering hardware, software and services that seamlessly work together to deliver a superior mobile photography experience. This includes:

* The fully integrated KODAK EASYSHARE Gallery / KODAK Mobile Service, providing consumers with a secure and easy way to view, store and share photographs from their mobile phones and digital cameras. The KODAK EASYSHARE Gallery, with more than 30 million members worldwide, can also be accessed from the KODAK EASYSHARE-ONE Digital Camera, the world’s first ever WI-FI connected consumer digital camera.
* KODAK Photo Voice Software, combining KODAK EASYSHARE Gallery with Skype global Internet communications. With this free download from, people can share their pictures in real time with friends around the globe using Skype’s free Internet calling service, talking live about the pictures as if they were in the same room.

* KODAK Mobile Movie Software allows mobile phone users to create an animated slideshow movie of camera phone pictures and share it via email with friends and family members around the globe.
* The KODAK EASYSHARE Photo Printer 500 and Printer Dock Plus Series 3 snapshot printers that produce real Kodak pictures at home in seconds and are compatible with wireless devices and networks via integrated BLUETOOTH technology and the optional KODAK WI-FI® Card.
* The KODAK Picture Kiosk G4 family, the latest evolution in Kodak’s award-winning line of more than 70,000 photo kiosks at retail locations worldwide. All G4 models are enabled with BLUETOOTH and Infrared Wireless Technology for mobile devices such as camera phones.

About Eastman Kodak Company

Kodak is the world’s foremost imaging innovator, providing leading products and services to the photographic, graphic communications and healthcare markets. With sales of $14.3 billion in 2005, the company is committed to a digitally oriented growth strategy focused on helping people better use meaningful images and information in their life and work. Consumers use Kodak’s system of digital and traditional image capture products and services to take, print and share their pictures anytime, anywhere; Businesses effectively communicate with customers worldwide using Kodak solutions for prepress, conventional and digital printing and document imaging; Creative Professionals rely on Kodak technology to uniquely tell their story through moving or still images; and leading Healthcare organizations rely on Kodak’s innovative products, services and customized workflow solutions to help improve patient care and maximize efficiency and information sharing within and across their enterprise.

KODAK, EASYSHARE and PERFECT TOUCH are trademarks of Eastman Kodak Company. The BLUETOOTH wordmark and logos are owned by the Bluetooth SIG, Inc. and any use of such marks by Kodak is under license. WI-FI is a registered trademark of the Wi-Fi Alliance. 2006


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