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Smile: New Next G handset lets you take the shot and make the call


WEBWIRE

With the launch of the Sony Ericsson C510, Telstra customers can take a high-quality digital camera everywhere they take their mobile.

Telstra Consumer Executive Director, Glenice Maclellan, said the Sony Ericsson, available in-store from 31 March, features Sony’s Cyber-shot photo-taking technology, a 3.2 megapixel camera and LED flash.

"The C510’s ability to capture pictures in a variety of environments means you can leave your standalone camera at home and take just one device out with you that operates as a multifunctional device - camera and mobile phone with access to all the features on BigPond mobile.

“And because you have your camera with you everywhere you have your phone, you can easily capture the moment and even quickly upload images to Facebook, MySpace or BigPond BigBlog or access emails via MyConnect all on the go using the Next G™ network,” Ms Maclellan said.

Cyber-shot features include autofocus, face detection and SmileShutter - clever software that captures a picture when your subject smiles.

Users will also enjoy accessing mobile content on the C510. A vivid 2.2-inch screen, and a connection to the network that works better in more places (Telstra’s Next G™ network) means content like BigPond® TV and Mobile FOXTEL from Telstra can be accessed with fidelity and at speed *. Users can also switch the screen from portrait to landscape by rotating the handset.

Telstra Product Management Executive Director, Mr Ross Fielding, said the Sony Ericsson C510 also packs strong music and mobile internet capabilities into its sleek candybar form-factor.

“You can playback video, MP3s or listen to FM radio using the handset’s integrated digital tuner. And with 100MB of memory onboard - and the capacity to boost that with a Memory Stick Micro™ slot expandable to 8GBs - there’s plenty of room to store and organise your favourite tunes.”

“With a connection to Telstra’s Next G™ network, plus Wi-Fi capability included for local network connectivity, the mobile data experience on this phone is fast. Users can pull down large files, stream content, surf the web seamlessly and access mobile internet content like mobile Facebook in more places,” Mr Fielding said.

Other handset features include Bluetooth 2.0 connectivity (including for Bluetooth stereo headsets), MMS, video calling and TrackID™, which lets users record a few seconds of music and returns the song name, artist and album to your phone within seconds.

The Sony Ericsson C510 is available on a very affordable MRO of $439 on a Telstra member or casual post-paid plan. It is available from 31 March from Telstra Shops and dealers, by calling 125 111 and online at www.telstra.com.au

* Additional charges apply for BigPond® TV and Mobile FOXTEL from Telstra.

From the Sony Ericsson C510, customers can also access:

* MyConnect, Telstra’s next-generation messaging solution for consumer and small business customers. It provides a push email experience at an accessible price point. MyConnect-MyEmail brings together in one inbox email from up to five email addresses including Windows Live™ Hotmail and Yahoo!7 Mail. It mobilises this inbox by making it accessible from compatible Telstra Next G™ mobile handsets. The MyConnect service also enables users to access their email, voicemail, MMS and SMS via an online portal.

* BigPond Mobile Music, a music store that offers an extensive catalogue of more than 400,000 tracks and 16,000-plus ringtones. Users can preview content for free and, where the content is compatible with their handset, download it directly to their phone via the BigPond Mobile Music portal.

* The Telstra Mobile Code Reader, an application that lets users scan barcodes on media including posters, in-store packaging, billboards and magazines to immediately connect with mobile internet-delivered offers and content.

* Whereis® Mobile, a set of navigational functions that allows users to turn their Next G™ mobile into their own personal guide. With Whereis® Mobile users can: ’Get directions’ to access turn-by-turn written directions in an easy-to-read format; ’get a map’ to find out where they are and how to get to where they want to go; and, find out ’what’s nearby’ to view points of interest, including restaurants, shops, ATMs and parking.



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