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A Dream Come True for Big Brother’s Ulrika Jonsson


Celebrity Big Brother 2009 brought many highs and lows for the housemates, keeping viewers entertained throughout the show’s three week run.

Britain’s leading bed specialist, Dreams, was the exclusive sponsor of Celebrity Big Brother’s sixth outing, sponsoring all the main shows on Channel 4, E4’s live streaming, Big Brother’s Big Mouth and Big Brother’s Little Brother. Dreams was also the exclusive sponsor of the Big Brother website and video-on-demand coverage. Of its involvement in the show, Dreams’ Chief Operating Officer, Greg Suthern said "It makes perfect sense for us to partner with the most famous house in Britain.”

Celebrity Big Brother 2009 saw Ulrika Jonsson triumph. On winning the title she remarked, “It is singularly the weirdest experience of my entire life and I’ve had quite a weird life”. Over 3.5 million people tuned in to watch the show’s finale and despite being put up for every public eviction by her fellow housemates, she made it to the final and won with 56.7 per cent of the votes.

Classic moments from the series included Ulrika and Verne performing the Lionel Ritchie and Diana Ross timeless classic “Endless Love” and the ongoing speculation around Michelle Heaton’s and Ben Adams’ feelings for one another.

There were plenty of upsets within the house too, with disagreements arising between Ulrika and Terry Christian, and Michelle Heaton and Coolio; the latter resulted in Michelle spending much of her time in the house in tears!

Dreams is Britain’s leading Bed Specialist with a huge range of styles, designs and comfort levels to choose from. For more information about Dreams visit the website,


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