Deliver Your News to the World

Kodak and PGA Tour Announce Kodak Challenge Holes


Fans invited to submit favorite golf photo for chance to win prize

ROCHESTER, N.Y. -- Kodak and the PGA TOUR today announced the 24 holes that will make up the Kodak Challenge, a first-of-its-kind competition for PGA TOUR players that offers $1 million to the winning player.

The Kodak Challenge, which tees off in January 2009, celebrates beautiful holes and memorable moments on the PGA TOUR. The holes, selected by an Advisory Board composed of leading golf experts and influentials, are featured on,where fans can view photos, watch videos of the Advisory Board’s discussion, and read about the memorable moments on each hole.

“These 24 Kodak Challenge holes are among the most beautiful and memorable in all of golf, and we look forward to the many Kodak Moments to come when the Kodak Challenge tees off in January,” said Jeffrey Hayzlett, Chief Business Development Officer and Vice President, Eastman Kodak Company. “The excitement and anticipation will build throughout the season as players step up to each Kodak Challenge hole and compete for the one million dollars. All they have to do is play – it’s that simple.”

Players must play at least 18 of the 24 Kodak Challenge holes throughout the season to compete for the Kodak Challenge title and $1 million. A player’s lowest score relative to par on 18 of the Kodak Challenge holes will be counted. In the case of a tie, a sudden death playoff on the final hole will take place immediately after conclusion of the last tournament of the Kodak Challenge, the Children’s Miracle Network Classic presented by Wal-Mart.

Kodak also launched an online promotion inviting fans to submit their favorite golf photo for “Kodak Challenge Golf Picture of the Week.” Fans who submit a photo on today through December 16 will also be entered into a drawing for a chance to win a KODAK EASYSHARE W1020 Wireless Digital Frame. One winner will be selected at random each week for four weeks. See for rules and regulations.

“Kodak and the PGA TOUR have worked closely together to develop this exciting new competition that will generate a lot of interest, particularly as it culminates during the Fall Series,” said Tom Wade, Chief Marketing Officer, PGA TOUR. “The Kodak Challenge effectively combines the beauty and the memorable moments found regularly on the PGA TOUR with Kodak’s famous brand and image.”

The Kodak Challenge holes were selected by the Kodak Challenge Advisory Board in collaboration with Kodak and the PGA TOUR. Advisory Board members are David Feherty, CBS Sports golf analyst; Rees Jones, golf course architect; Jules Alexander, golf photographer; Andy Pazder, PGA TOUR Senior VP, Tournament Administration; and Lance Barrow, CBS Sports golf, Coordinating Producer. Holes were selected based on their beauty and their connection to memorable moments in golf.

“Golf fans will recognize these holes as among the most picturesque and many probably have photos of them. We chose a mix of par 3s, 4s and 5s so that long drivers and accurate putters alike will have a chance for a great score,” said Feherty. “The Kodak Challenge is obviously great for the players but especially for the fans, who will be captivated by the players’ shots on each Kodak Challenge hole, knowing that a million dollars is on the line with every swing.”

The 24 Kodak Challenge holes in 2009 are:

Date, Tournament, Course, Hole, Par, Yards

January 8-11, Mercedes-Benz Championship, Plantation Course at Kapalua Resort, Maui, HI, #18, 5, 663

January 22-25, Bob Hope Chrysler Classic, Arnold Palmer Private Course at PGA West, La Quinta, CA, #17, 3, 130

January 29-February 1, FBR Open, TPC Scottsdale, Scottsdale, AZ, #16, 3, 162

February 5-8, Buick Invitational, Torrey Pines South Course, San Diego, CA, #14, 4, 435

February 12-15, AT&T Pebble Beach National Pro-Am, Pebble Beach Golf Links,Pebble Beach, CA, #18, 5, 543

February 19-22, Northern Trust Open, Riviera Country Club, Pacific Palisades, CA, #10, 4, 315

April 16-19, Verizon Heritage, Harbour Town Golf Links, Hilton Head, SC, #18, 4, 452

May 14-17, Valero Texas Open, The Resort Course at La Cantera, San Antonio, TX, #16, 4, 380

May 28-31, Crowne Plaza Invitational, Colonial Country Club, Fort Worth, TX, #13, 3, 171

June 11-14, Stanford St. Jude Championship, TPC Southwind, Memphis, TN, #14, 3, 239

June 25-28, Travelers Championship, TPC River Highlands, Cromwell, CT, #15, 4, 296

July 2-5, AT&T National, Congressional Country Club, Bethesda, MD, #18, 4, 466

July 9-12, John Deere Classic, TPC Deere Run, Silvis, IL, #17, 5, 557

July 16-19, U.S. Bank Championship , Brown Deer Park Golf Course, Milwaukee, WI, #18, 5, 557

July 23-26, RBC Canadian Open, Glen Abbey Golf Club, Oakville, Ontario, Canada, #11, 4, 452

July 30-August 2, Buick Open, Warwick Hills Golf & Country Club, Grand Blanc, MI, #17, 3, 197

August 20-23, Wyndham Championship, Sedgefield Country Club, Greensboro, NC, #15, 5, 547

August 27-30, The Barclays, Liberty National Golf Club, Jersey City, NJ, #14 , 3, 149

Fall 2009, Viking Classic, Annandale Golf Club, Madison, MS, #18, 5, 532

Fall 2009, Turning Stone Resort Championship, Atunyote Golf Club, Verona, NY, #11, 3, 230

Fall 2009, Justin Timberlake Shriners Hospitals for Children Open, TPC Summerlin, Las Vegas, NV, #16, 5, 560

Fall 2009, Open , Grayhawk Golf Club, Raptor, Scottsdale, AZ, #16, 3, 211

Fall 2009, Ginn sur Mer Classic, Ginn Hammock Beach Conservatory Course, Palm Coast, FL, #17, 3, 200

Fall 2009, Children’s Miracle Network Classic presented by Wal-Mart, Disney’s Magnolia Golf Course, Lake Buena Vista, FL, #17, 4, 485

For more information on the Kodak Challenge visit and Fans can also follow the Kodak Challenge at, and
About Kodak

As the world’s foremost imaging innovator, Kodak helps consumers, businesses, and creative professionals unleash the power of pictures and printing to enrich their lives.

To learn more, visit and follow our blogs and more at

More than 70 million people worldwide manage, share and create photo gifts online at KODAK Gallery – join for free today at
About the PGA TOUR

The PGA TOUR is a tax-exempt membership organization of professional golfers. Its primary purpose is to provide competitive earnings opportunities for members of the PGA TOUR, Champions Tour and Nationwide Tour; to protect the integrity of the game; and to help grow the reach of the game in the U.S. and around the world.

In 2008, the three Tours had a combined 108 events offering approximately $355 million in prize money. Tournaments were held in nine countries outside the U.S. and in 37 states. In addition to providing competitive opportunities for its membership, TOUR events also generate significant funds for local charities. In fact, the three Tours have surpassed the $1 billion mark in overall charitable contributions. The PGA TOUR’s website address is and the company is headquartered in Ponte Vedra Beach, FL.

Editor’s note: B roll footage is available for download at


This news content was configured by WebWire editorial staff. Linking is permitted.

News Release Distribution and Press Release Distribution Services Provided by WebWire.