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BAE Systems Appoints Fd For Corporate And Financial Public Relations Services


WEBWIRE

LONDON, United Kingdom – BAE Systems announces the appointment of FD as retained corporate and financial public relations advisor following a competitive pitch process. FD will replace Bell Pottinger Corporate and Financial, BAE Systems’ retained agency for six years.

Reporting to Charlotte Lambkin, Group Communications Director, the account will be led by Jonathon Brill supported by Billy Clegg and Christopher Clark in the financial and corporate teams.

FD will work with BAE Systems to build on its current communications programme to strengthen its reputation amongst key stakeholders as the premier global defence and aerospace company.

Commenting on the appointment, Charlotte Lambkin said:
“We were particularly impressed with FD’s integrated approach to the brief, reaching all our key stakeholders. Combined with the international scope of the agency, FD has the strategic perspective, specialist skills and creativity to support BAE Systems in its global communications. We look forward to working with the FD team to deliver best in class communications. I would like to take this opportunity to thank Bell Pottinger for all their help, support and advice over the last few years.”

About BAE Systems

BAE Systems is the premier global defence and aerospace company delivering a full range of products and services for air, land and naval forces, as well as advanced electronics, information technology solutions and customer support services. With approximately 100,000 employees worldwide, BAE Systems’ sales exceeded £15.7 billion (US $31.4 billion) in 2007.

About FD

One of the worlds most highly regarded consultancies in the communications industry, FD (formerly Financial Dynamics) employs more than 730 staff and advises more than 1,000 clients worldwide through its hub offices in London and New York, as well as its network of wholly-owned offices in 22 major cities across the globe. FD is the strategic communications division of FTI Consulting Inc.



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