NICE Leads Worldwide Workforce Optimization Solutions Market in New Report by Industry Analyst Firm Datamonitor

NICE achieves highest rankings for market impact, customer sentiment, and technology

Ra’anana, Israel - NICE Systems Ltd. (NASDAQ: NICE), the global provider of advanced solutions that enable organizations to extract Insight from Interactions to drive performance, today announced that leading industry analyst firm Datamonitor, recognized NICE’s worldwide leadership position in its new Workforce Optimization (WOT) solutions market in its 2008 report “Decision Matrix: Selecting a Workforce Optimization Solutions Vendor.” NICE received consistently high rankings in all assessment segments being commended for its strong platform, achieving maximum scores in revenue, vertical and geographical reach, and reach to both small and medium (SME) and enterprise customers.

The Datamonitor report positions NICE as leading market player based on high scores in the areas of customer sentiment, market impact, and technology. According to the comprehensive analysis, NICE benefits greatly from the breadth and depth of its products and its strong NICE SmartCenter brand, being recognized as a leader especially for its speech analytics, quality monitoring, workforce management and logging solutions, differentiating itself in its unique approach to multi-skill simulation, multi-site management capabilities and availability of change management tools where users are able to respond to changing intraday conditions by tracking performance and evaluation alternatives.

Daniel Hong, Lead Analyst, Customer Interaction Technologies, Datamonitor, commented, “Datamonitor places NICE in the ’shortlist’ category for WOTs solutions in the contact center space. NICE is a market leader in WOTS and has received high scores in all assessment segments and the highest customer sentiment scores for a WOTs vendor in the latest Datamonitor Decision Matrix report. NICE offers a great portfolio of basic and advanced functionality backed by dependable support. In addition to providing vertical-specific solutions, NICE also offers strong collaboration features that are attractive to a wide variety of customers. Its stable financial footing, execution and lead in the mature markets for QM, logging, WFM as well as advanced interaction analytics all imply that NICE is well placed to continue as a WOTs market leader moving forward.”

"We are proud of this latest recognition of NICE’s market leadership in enabling organizations to deliver first-rate customer experiences by truly understanding critical customer wants and needs,” said Tom Butta, Chief Marketing Officer, NICE. “More and more companies worldwide are turning to the advanced capabilities of NICE to help them leverage the strategic insights inherent in customer interactions while addressing regulatory compliance, customer retention and operational challenges.”

About Datamonitor
Datamonitor is the world’s leading provider of online data, analytic and forecasting platforms for key vertical sectors. It helps its clients - 5,000 of the world’s leading companies, profit from better, more timely decisions. Through proprietary databases and a wealth of expertise, clients are provided with unbiased expert analysis and in-depth forecasts for seven industry sectors: Automotive & Logistics, Consumer Markets, Energy, Financial Services, Healthcare, Retail and Technology. Datamonitor maintains its headquarters in London and has regional offices in Frankfurt, New York, San Francisco and Sydney.

About NICE Systems
NICE Systems (NASDAQ: NICE) is the leading provider of Insight from Interactions™ solutions and value-added services, powered by the convergence of advanced analytics of unstructured multimedia content and transactional data – from telephony, web, email, radio, video, and other data sources. NICE’s solutions address the needs of the enterprise and security markets, enabling organizations to operate in an insightful and proactive manner, and take immediate action to improve business and operational performance and ensure safety and security. NICE has over 24,000 customers in more than 135 countries, including over 85 of the Fortune 100 companies. More information is available at http://www.nice.com .

Trademark Note: 360° View, Alpha, ACTIMIZE, Actimize logo, Customer Feedback, Dispatcher Assessment, Encorder, eNiceLink, Executive Connect, Executive Insight, FAST, FAST alpha Blue, FAST alpha Silver, FAST Video Security, Freedom, Freedom Connect, IEX, Interaction Capture Unit, Insight from Interactions, Investigator, Last Message Replay, Mirra, My Universe, NICE, NICE logo, NICE Analyzer, NiceCall, NiceCall Focus, NiceCLS, NICE Inform, NICE Learning, NiceLog, NICE Perform, NiceScreen, NICE SmartCenter, NICE Storage Center, NiceTrack, NiceUniverse, NiceUniverse Compact, NiceVision, NiceVision Alto, NiceVision Analytics, NiceVision ControlCenter, NiceVision Digital, NiceVision Harmony, NiceVision Mobile, NiceVision Net, NiceVision NVSAT, NiceVision Pro, Performix, Playback Organizer, Renaissance, Scenario Replay, ScreenSense, Tienna, TotalNet, TotalView, Universe, Wordnet are trademarks and/or registered trademarks of NICE Systems Ltd. All other trademarks are the property of their respective owners.

This press release contains forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. Such statements are based on the current expectations of the management of NICE Systems Ltd. (the Company) only, and are subject to a number of risk factors and uncertainties, including but not limited to changes in technology and market requirements, decline in demand for the Company’s products, inability to timely develop and introduce new technologies, products and applications, difficulties or delays in absorbing and integrating acquired operations, products, technologies and personnel, loss of market share, pressure on pricing resulting from competition, and inability to maintain certain marketing and distribution arrangements, which could cause the actual results or performance of the Company to differ materially from those described therein. We undertake no obligation to update these forward-looking statements. For a more detailed description of the risk factors and uncertainties affecting the company, refer to the Company’s reports filed from time to time with the Securities and Exchange Commission.