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Oracle Invites Customers and Partners to Think Green at Oracle OpenWorld San Francisco 2008


Event Programming and Practices Promote Sustainability and Raise Environmental Awareness
Redwood Shores, CA – September 17, 2008
News Facts
New sustainability-focused conference program will help customers and partners attending Oracle OpenWorld® San Francisco 2008 “green” their businesses, address compliance and sustainability issues, and showcase best business practices that help companies minimize their environmental impact.
The Oracle OpenWorld Green Program will include:
Green Room – Four days filled with 19 sessions that delve into the effect an increased focus on sustainability has on business. Hot topics will include a “Great Debate” on the environment and the economy, trends for the green enterprise, trends for green IT and eco-best practices, and a session with Oracle Chairman Jeff Henley on Oracle’s own green efforts.
Green Marketplace – Dedicated exhibits that showcase solutions in sustainability and the role technology can play in helping companies go green. Highlights will include:
including 2future Oy, Accenture, ESS-Home, IBM, PG&E, Sun Microsystems, Inc., The Nature Conservancy, Voltaire, Xerox and Zogix.
Oracle OpenWorld Farmers Market, featuring samples and goods for sale from local sustainable producers including: Eco Citizen, Elixir Olive Oil, Farm Fresh to You, flourchylde Bakery, Food and Vine, Hidden Star Orchards, Laloo’s Goat’s Milk Ice Cream Company, Marshall’s Farm Natural Honey, New Belgium Brewing Company and TCHO Chocolates.
For the first time, Oracle will host the “Empowering the Green Enterprise” awards. The awards will recognize Oracle customers and partners who are using Oracle’s products to reduce their costs, improve their business efficiencies and measure their sustainability efforts through green business practices.

Green Efforts Go Local
Oracle OpenWorld will also take comprehensive steps to help reduce the conference’s overall footprint by working closely with its partners, exhibitors, conference attendees, local hotels, Moscone Center and the City of San Francisco.
The event will incorporate and expand upon the company’s green business practices and the principles of Reduce, Reuse and Recycle (three R’s) to help create an event with the lowest possible environmental impact. At the show, attendees will see the three R’s in action:
- Oracle OpenWorld will strive to reduce the use of printed materials by implementing virtual collateral racks, mobile messaging for survey collection and information kiosks that help attendees navigate the conference. Oracle is also taking steps to use vehicles that use bio-fuels and the latest eco-technology for its shuttle service to help reduce emissions.
– The event will use recyclable, environmentally responsible signage products, carpets, and packing and shipping materials. There will also be an increased focus on the use of biodegradable name badges, holders, lanyards, and exhibit hall bags; and printers that use recycled and recyclable printer cartridges. There will be well-marked recycling bins throughout conference venues and all food service pieces will be recyclable and/or 100% compostable.
– Show exhibits and staging will be built using reusable materials like astro-turf and there will be collection areas for plastic badge holders. Excess food will be donated to local organizations.
Conference attendees will also be encouraged to contribute to the company’s environmental efforts through fun green venues and activities including:
“Ready, Set, Connect” Pedal Power Station, in Yerba Buena Gardens will include 20 bicycle stations where attendees can collectively pedal to store power for the show. Additional satellite pedal stations throughout the conference will allow attendees to cycle to power their cell phones and laptops.
water bar and full-service water stations will be located throughout the event, so that conference goers can fill up without using plastic water bottles to help reduce overall waste.
Supporting Quote
“We created the Green Program as an interactive, educational forum where our customers and partners can take part in the evolving discussion on what it means to be a green business and make decisions that best benefit their needs” said Tania Weidick, Vice President Corporate Marketing, Oracle. “Whether our customers’ green efforts are driven by a desire to protect the environment, reduce costs, produce eco-friendly goods, or comply with government regulation, the end result is how we can all make a positive impact on our world.”

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