Cookie Dough for Dogs….Joe Corbi’s Newest Products Offers Up Freshly Baked Dog Treats

Baltimore, MD, September 3, 2008 -- Joe Corbi’s announces the debut of our newest addition, Deluca Dog and Friends™ cookie dough for dogs, offered in 2 flavors: All natural Oats & Cheddar and Classic Peanut Butter. At last, the dog member of the family can enjoy the wholesome goodness of fresh, soft baked, cookies. The whole family can join in and spend quality time by baking fun homemade cookies for a very special member of the family – the family dog.

Joe Corbi’s is excited to welcome Greg Deluca, a dog treat specialist and founder of DeLuca Dog and Friends™. Greg’s years of experience in formulating dog treats that look like human treats and meet his stringent requirements, is a perfect match to Joe Corbi’s’ exceptional reputation of high standards and quality products.

“We are thrilled to offer such a unique product; a treat that is fresh and ready to bake,” explains Rocco Violi, President of Joe Corbi’s. “Finding the right balance of fresh ingredients was no easy feat, because the cookie dough has to be made fresh so customers can scoop and bake these treats for their dogs. Greg DeLuca brought us his innovative product because of our expertise and our own bakery’s reputation.”

The cookie dough is formulated specifically for the palate and well being of dogs while having the baking aroma and look of “people cookies”. This new wholesome treat is made possible by using nutritious, dog friendly, natural ingredients. There are no added sugars or by products of any kind.

American pet product sales are at an all-time high. Pet food is a $15+ billion dollar a year industry with pet snacks alone, raking in over $2 billion a year in retail sales. The trend of dogs being considered as family makes Deluca Dog and Friends a promising growth opportunity. During the initial launch the products will be exclusively sold through fundraising.

Joe Corbi’s joins Greg DeLuca in his commitment to the well-being of all dogs and now offers new opportunities for traditional fundraisers and animal welfare organizations.

Joe Corbi’s Fundraising has helped schools, sports teams, churches, youth groups, choirs, scout troops, and other organizations across the U.S. raise millions of dollars through pizza kit fundraisers -- http://www.joecorbi.com/programs/pizzakit/ .

The popular pizza kit fundraising pioneer also offers a direct purchase program at http://www.joecorbisdirect.com/ where people will be able to purchase Deluca Dog and Friends™ products to support organizations and fundraisers while living in a different region by naming the organization of their choice when ordering online.

For more information on the Joe Corbi’s and Deluca Dog and Friends™ line of wholesome dog treats, please visit Joe Corbi’s at http://www.joecorbi.com/products/cookiedough/delucapbmolassesdogcookies/ and http://www.joecorbi.com/products/cookiedough/delucaoatmealcheddardogcookies/ or call (888) 526-7247.

Contact Information

Vic Corbi

Joe Corbi’s Fundraising

A Family Owned Business

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