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New DVD Media Disc Offers Substantially Lower Shipping Costs.


WEBWIRE

The new Flex-Lite Disc reduces shipping costs by as much as $0.30, uses 50% less plastic than the traditional DVD and bringing a new wave of flexibility to the market.

Phoenix, AZ: May 26, 2008 – ProAction Media has just rolled out a brand new DVD media disc that is set to revolutionize the industry. The new Flex-Lite Disc is physically flexible and offers cost saving in the shipping process.

The new DVD Media allows companies to experience significant savings in postage: A lighter DVD, combined with reduced weight to the actual printed piece can result in savings of up to $0.30 in shipping costs alone – something literally unheard-of in the industry.

While one would expect a lighter DVD material and a lower-priced shipping package to result in substantial disadvantages where durability and reliability are concerned, the Flex-Lite Disc packs another surprise: The DVD’s flexible nature makes it possible to ship in a standard envelope, or an adhesive vinyl sleeve. All of this comes while providing a much higher level of protection than the average DVD mailed in heavy cardstock, which unfortunately still risks breakage.

On top of that, companies can also feel good about saving money: The new concept media disc is considerably more eco-friendly, using 50% less plastic, and no non-biodegradable bonders at all – rendering this DVD 100% recyclable.

To celebrate their innovation, ProAction media is offering a new price match guarantee program. They will now match any competitor’s price or the customer will receive a free iPod Shuffle. In addition, the company promises to get a CD or DVD replication order done on time or they’ll pay $100 for every day that it is late.

“New technologies always favor the early adapters. Consumers still ascribe more positive attributes to green companies. We’re also seeing higher rates of play (people playing the DVD in their computer or on their TV) because of the unique nature of this bendable media.”. Says Shannon Neal, COO at ProAction Media.

Neal continues: “An increased efficiency in message delivery and lower break-even rates due to reduced costs give marketers using the Flex-Lite Discs tremendous advantages at this point in time. This saying will hold true until everyone starts using them, that is!”. One may think Neal may be going overboard with a vision of the entire world using Flex lite discs, but the statistics are on Neal’s side: Flex-Lite Discs are cheaper, 100% recyclable, and definitely have a fascinating presence, thanks to their physically-flexible nature.

“We don’t know if their uniqueness will last six months or 18 months. However, for a while, marketers and their clients should enjoy higher responses do to the disc’s uniqueness. The cost savings and lower break-even levels will always be there.” Neal wraps up the interview.

About the Company: ProAction Media was founded six years ago to provide consumers with a comprehensive solution to their CD and DVD duplication needs. They specialize in providing unique solutions not only for DVD and CD materials but also packaging and mailers. With over 17,000 customers, ProAction Media is quickly becoming the leader in the replication industry.



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