2K Sports Announces Superstar Kevin Garnett of the Boston Celtics as Cover Athlete for NBA® 2K9

The most popular and top-rated basketball game seven years in a row* gets even better this year
New York, NY – June 2008 – 2K Sports, the sports publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO), today announced that 11-time NBA All-Star and 2008 Defensive Player of the Year Kevin Garnett of the Boston Celtics will be featured as the cover athlete and spokesman for this year’s most highly anticipated basketball video game, NBA 2K9. After leading the Boston Celtics to the greatest single-season turnaround in NBA franchise history, Garnett will lend his unmatched passion and on-court intensity to provide dedicated fans with the most fun and riveting basketball simulation experience available.

“NBA 2K is where it’s AT! End of story,” said Garnett, who is currently playing in the NBA Finals against the Los Angeles Lakers. “It’s the game I play, the game my friends play, and the game anyone in the league serious about videogames plays. NBA 2K is the real deal, and until 2K Sports finds a way to plant an elbow in your chest, it’s the closest thing to actually being there on the court. I can’t tell you how pumped I am to be on the cover of NBA 2K9 – it’s a real honor. Now watch out! Because this fall 2K Sports and I are going to deliver the best basketball video game out there, period.”

Garnett was drafted out of high school in 1995 from Farragut Academy (IL) and has redefined the forward position as one of the most talented and versatile players in NBA history. Known to fans by nicknames such as “The Kid”, “The Big Ticket”, or “KG”, Garnett is the only player in NBA history to average at least 20 points, ten rebounds, and five assists per game for six consecutive seasons. He has also been voted MVP (2003-04); named to 11 All-Star teams, nine All-NBA Teams and nine NBA All-Defensive Teams; and, this past season, named NBA Defensive Player of the Year.

“Kevin Garnett is one of the most popular and skilled players in the NBA today, and he represents everything we love about basketball. He’s a charismatic leader who is truly passionate about the game, and plays his heart out every time he steps on the court,” said Christoph Hartmann, president of 2K. “With KG’s ongoing support and invaluable input during the development process of NBA 2K9, dedicated 2K Sports fans will be treated to a host of exciting new gameplay features and upgrades this year for an even deeper and more realistic basketball experience than ever before.”

Developed by 2K Sports’ Visual Concepts studio, NBA 2K9 is not yet rated by the ESRB and will be available this fall for Xbox 360® video game and entertainment system from Microsoft, PLAYSTATION®3 computer entertainment system, and PlayStation®2 computer entertainment system. For more information, please visit www.2ksports.com.

*The NBA 2K series developed by Visual Concepts outranked competitors based on GameRankings.com average scores of 2001-2007 NBA video games.

Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies.

“PlayStation”, “PLAYSTATION” and “PS” Family logo are registered trademarks of Sony Computer Entertainment Inc.

Important Legal Information

In connection with the tender offer commenced by Electronic Arts Inc., the Company has filed with the Securities Exchange Commission a Solicitation/Recommendation Statement on Schedule 14D-9. The Company’s stockholders should read carefully the Solicitation/Recommendation Statement on Schedule 14D-9 (including any amendments or supplements thereto) prior to making any decisions with respect to Electronic Arts’ tender offer because it contains important information. Free copies of the Solicitation/Recommendation Statement on Schedule 14D-9 and the related amendments or supplements thereto that the Company has filed with the SEC are available at the SEC’s website at www.sec.gov. This communication does not constitute an offer to sell or invitation to purchase any securities or the solicitation of an offer to buy any securities, pursuant to Electronic Arts’ tender offer or otherwise.

This press release may contain forward-looking statements made in reliance upon the safe harbor provisions of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws. Such forward-looking statements are based on the beliefs of our management as well as assumptions made by and information currently available to them. The Company has no obligation to update such forward-looking statements. Actual results may vary significantly from these forward-looking statements based on a variety of factors. These risks and uncertainties include the matters relating to the Special Committee’s investigation of the Company’s stock option grants and the restatement of our consolidated financial statements. The investigation and conclusions of the Special Committee may result in claims and proceedings relating to such matters, including previously disclosed shareholder and derivative litigation and actions by the Securities and Exchange Commission and/or other governmental agencies and negative tax or other implications for the Company resulting from any accounting adjustments or other factors. Further risks and uncertainties associated with Electronic Arts’ tender offer to acquire the Company’s outstanding shares are as follows: the risk that key employees may pursue other employment opportunities due to concerns as to their employment security with the Company; the risk that the acquisition proposal will make it more difficult for the Company to execute its strategic plan and pursue other strategic opportunities; the risk that the future trading price of our common stock is likely to be volatile and could be subject to wide price fluctuations; and the risk that stockholder litigation in connection with Electronic Arts’ tender offer, or otherwise, may result in significant costs of defense, indemnification and liability. Other important factors are described in the Company’s Annual Report on Form 10-K for the fiscal year ended October 31, 2007, in the section entitled “Risk Factors,” as updated in the Company’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2008, in the section entitled “Risk Factors.” All forward-looking statements are qualified by these cautionary statements and are made only as of the date they are made.