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NetTrav/P1D Family Strengthens Executive Management Team with Key Hires


San Diego, CA ( May 26, 2008) --In a continuing effort to expand the travel company’s long-term growth, Net Trav, Inc --parent company of Platinum One Destinations (P1D)—today introduced its newly appointed Executive Management Team of six key individuals.

Net Trav and P1D CEO Deborah Smith said this change brings representation from all areas of business and creative development, and encourages the sustainable growth of the travel portal and its accompanying direct sales business opportunity.

“I am very pleased to have such an experienced team dedicated to the continual development of and P1D,” Smith said. “The priority for the new team will be to diligently upgrade technology, streamline operations, and enhance P1D and products, services, websites, travel booking engines and marketing efforts, to best support P1D and business owners.”

As a further resource to the development, Synergy Marketing Group (SMG)--the sales, marketing and training company for and P1D distributors-–has appointed Dave Heidel as its new VP of Business Development. Heidel comes from a 25-year career in executive level sales, marketing and business development for companies including Eaton Corporation, Capstone Microturbine and ThinGap.

In 2004, Heidel moved into network marketing, and chose the Synergy team and systems to support the growth of his home-based travel business. SMG CEO Nitsa Nakos says that Heidel, who has served on the SMG Leadership Board since October 2006, brings the right balance of first-hand experience and hard-skill to SMG. “His management experience and time in the field as a successful team builder and marketer make him a natural fit, and definite asset.”

Net Trav Inc. announced the following changes and additions to Executive Management:

Ray W. Mullens III has been appointed the Chief Operating Officer (COO)

Ray W. Mullens III is an award-winning executive with a diverse history of accomplishments in operations and sales for Fortune 500 companies including AT&T, The First American Corporation and TCG. He has built quality customer service organizations to support extensive sales networks and brings excitement and enthusiasm to Net Trav. With a rich background of leading change and management for sustainable growth and success, Ray will continue to enhance existing operational systems, and streamline and P1D communications.

Salman Hassan has been appointed the Chief Technical Officer (CTO)

Salman Hasan brings more than 17 years experience in the travel industry, with the past 10 years focused on building online IT solutions for airlines, travel companies and hotels. In founding and managing Patheo Inc.--an online travel technology company that reached $300 million in revenues--Salman developed the first online booking system for travel agents, delivering highly adaptable and efficient solutions to the market. Under his direction, the company developed strategic partnerships with key industry players such as Sabre, Amadeus, Worldspan, Lufhansa, Continental and more than 100 large travel operators.

Steve Dahl has been appointed the Chief Marketing Officer (CMO)

For more than 20 years Steve Dahl has worked with a large variety of clients in the development of winning marketing strategies. Dahl is the recipient of a prestigious Addy Award for his work producing and writing client advertising campaigns. His clients have included U.S. Foodservice, Boise City National Bank, Design Line Interiors, Affiliated Wealth, ConAgra, Culligan, Tree Top, Washington Apple Commission, The Conference Depot, Norstar Group, Longevity Dynamix, and Jenny Craig. His role in is to develop high caliber publicity and marketing campaigns to enhance the brand and to continue to provide leads for qualified members on a rotating basis, as well as to increase’s rankings with search engines.

Lloyd Wilson has been appointed to Vice President of Sales

Lloyd Wilson’s 35-year business achievements began with four years as the youngest branch manager of a major California bank. He then went on to enjoy 18 years of sales management success in the deregulated telecommunications industry. Wilson then founded a specialized Value Added Reseller company for a technology manufacturer in the emerging voicemail industry, where clients included SoCal Edison and a selection of National Fortune 500 Companies such as 3M. Wilson sold his company to the manufacturer and entered network marketing in 1997.

In only 18 months, Wilson and his business partner became the fourth largest recruiting distributors of Usana nationwide, before being recruited away by All totaled, Wilson served nearly 10 years with various network marketing ventures.

In November 2005, Lloyd Wilson and Deborah Smith launched Platinum Travel Club, a network marketing company that has evolved into Platinum One Destinations (P1D) and NetTrav, Inc. Wilson has been key in building an innovative compensation plan that truly benefits P1D and members.

Attila A. Tota has been appointed the Director of Sales,

Attila Tota joins from the telecommunications and information technologies industries, with more than 25 years in business development, sales management and marketing of leading-edge technologies for Fortune 500 and start-up companies. Through the development of strategic alliances, Tota will focus on generating big-picture business opportunities that will serve to create leads for and P1D members and revenue for the company.

Nathan Schnackenberg has been appointed the Director of Concierge Customer Service

Nathan Schnackenberg brings his a knowledgeable approach to domestic and international travel hurdles and a passion and commitment to service. Schnackenberg trained as a concierge in luxury Las Vegas hotel, where he studied the craft of white-glove service under a member of the prestigious world concierge organization, Les Clefs d’Or. Nathan will serve and P1D members and customers through high expectations and higher levels of customer service training.


About is the state-of-the-art travel company where travelers rule! Delivering unique travel services though the internet, is positioned to compete with the major providers of online travel over the next five years. This extensive online travel booking portal, open to general consumers, includes 7-days a week Customer Service and provides an array of vital resources and valuable services to travelers via a special environment that allows site visitors to connect with like minded travelers and gather all the useful insider information necessary to successful travel planning. is the online travel booking portal of Net Trav, Inc., one of the nation’s premier travel innovators.

About Platinum One Destinations (P1D)
Platinum One Destinations is a true traveler’s dream. PD1 exclusive members discover a single travel solution with the 24/7 convenience of the internet, true wholesale pricing—the equivalent of company cost--unavailable to the general public, access to virtually anywhere in the world and five-star service whenever they desire or expect it. P1D Exclusive Memberships are distributed by a network of independent associates.

About Synergy Marketing Group (SMG)
The Synergy Marketing Group specializes in training, support and internet marketing systems for Network Marketing and Direct Sales Business owners and companies.


 Net Trav
 Platinum One Destinations
 Synergy Marketing Group

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