Games Pavilion at Macworld Conference & Expo in San Francisco Showcases Best New Games for 2005; Macintosh game development expert to present one-day tutorial about game industry

FRAMINGHAM, Mass.-- Dec. 15, 2004 --IDG World Expo, the leading producer of world-class tradeshows, conferences and events for technology markets around the globe, today announced that the Macintosh Games Pavilion at the upcoming Macworld Conference & Expo(R) in San Francisco will provide the year’s first look at the best new games coming to the Mac in 2005. Located on the Macworld exhibit floor, the Macintosh Games Pavilion will highlight new games showcased by top game publishers including Aspyr Media, MacSoft, Freeverse and Ambrosia Software.


Macworld Conference & Expo will take place January 10-14, 2005 at the Moscone Center in San Francisco.

In addition to exhibits by top game publishers, the Macintosh Games Pavilion will feature a wide selection of games, including Doom 3, World of Warcraft, Myst IV, Call of Duty: United Offensive, Rise of Nations, Halo, Unreal Tournament 2004, and many more. In the Arcade, Macworld attendees will be able to experience top AAA game titles first-hand running on PowerMac G5 and iMac G5 systems. Attendees can also test their gaming skills against and with others at the tournament area, all on the best G5 gaming hardware available.

For creative professionals interested in getting started in the game industry, Macworld Conference & Expo features a one-day tutorial on Tuesday, January 11 by Jeannie Novack, Founder & CEO, Author, Game Development Essentials, Indiespace. This workshop will help creative professionals expand their career opportunities by providing background on the industry, strategies for creating game content, and guidelines for working with game developers and publishers as team members or freelance talent.

In this one-day tutorial, you will learn features of:

-- Game industry history

-- Player market demographics

-- Game platforms, genres and applications

-- Game storytelling and character development

-- Gameplay and how it intersects with story

-- Level design and how to structure the game world

-- Interface design and player control

-- Game audio and how it applies to music, sound design, and dialogue

-- Game development team roles, responsibilities and tools

-- Phases in the game development process

-- Marketing and player communities

-- Networking, entrepreneurship, and portfolio preparation

With revenues exceeding $30 billion per year worldwide, the game industry has surpassed film box office and music concert revenues in the U.S. - making games the fastest-growing segment of the entertainment market and an excellent field for career advancement.

For more information or to register for the event, please visit www.macworldexpo.com.

About Macworld Conference & Expo

Owned and produced by Framingham Mass.-based IDG World Expo, Macworld Conference & Expo is the world’s most comprehensive Macintosh OS event. Macworld Conference & Expo showcases products and services for professionals involved in media and creative content development for corporate and home applications, as well as consumers using the Mac at home. Macworld Conference & Expo brings together the loyal base of Mac OS audiences in creative services, education, application development, entertainment, small office/home office and Internet-based environments. Macworld Conference & Expo offers professionals and consumers alike the opportunity to discover the latest developments and hottest products these markets offer. For more information, please visit the Web site at www.macworldexpo.com.

About IDG World Expo

IDG World Expo (www.idgworldexpo.com) produces technology-focused tradeshows, conferences and events for professionals seeking world-class education, peer-to-peer networking and one-stop comparison shopping. As the leading technology event management company, IDG World Expo leverages its experience and knowledge of technology-focused events and conferences, enabling technology companies to capture the attention and loyalty of influential buyers. IDG World Expo’s portfolio of conferences and events includes Macworld Conference & Expo(R), LinuxWorld Conference & Expo(R), Bio-IT World Conference + Expo(TM), Health-IT World Conference + Expo(TM), COMNET(R) Conference & Expo, BiometricsWorld Global Series(TM) and Portable Power Conference & Expo(TM). IDG World Expo is a business unit of IDG, the world’s leading technology media, research and event company.

About IDG

IDG publishes more than 300 magazines and newspapers and offers online users the largest network of technology-specific sites around the world through IDG.net (www.idg.net), which comprises more than 330 targeted Web sites in 80 countries. IDG is also a leading producer of 168 computer-related events worldwide, and IDG’s research company, IDC, provides global market intelligence and advice through 51 offices in 43 countries. Company information is available at www.idg.com.

Contact Information

Mike Sponseller

Media Contact

IDG World Expo

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