Internet Service, GPS Driving Chinese Smartphone Market

The smartphone is evolving to become a mobile Internet device, with cellular voice communication just one function of the converged appliance, and Chinese consumers are responding to its capabilities, reports In-Stat (http://www.in-stat.com). The Chinese smartphone market grew by 37.7% in 2007, with total shipments of 14.4 million. The introduction of feature-rich mobile Internet service and GPS-based services will fuel the market over the next several years.

A recent report by the high-tech market research firm found the following:

* Revolutionary UI and UE, enabled by touchscreen and 3D sensor technologies, will be widely used in the next generation of smartphones.
* Smartphone shipments in China are expected to hit 33 million in 2012.
* The GPS-enabled Smartphone is in its infancy, but will have an increasing impact on the Smartphone market during the forecast period.

Recent In-Stat research, Mobile Internet and GPS Change the Future of Smartphones in China (#IN0703655CWW), covers the Chinese market for smartphones. Referencing our Chinese consumer survey on smartphones, we clarify the difference between the Chinese and the US smartphone markets and outline the primary purposes for which Chinese consumers purchase smartphones. We provide an extended analysis of the trends impacting the market.

For more information on this research or to purchase it online, please visit: http://www.instat.com/catalog/apcatalogue.asp?id=279 or contact a sales representative: http://www.instat.com/sales.asp

The price is $2,995 (US).

This research is part of In-Stat’s China Wireless Service, which looks at the handset and mobile applications markets in China. These charmed segments have become a strong driving force in advancing China’s entire telecom market in addition to driving telecom and even semiconductor manufacturing to new levels. To help global decision makers to decrease the uncertainty of effectively doing business in this dynamic marketplace, this service provides clients with market dynamics analysis, value chain analysis, business models, actionable insights and five-year forecasts.