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Vendavo and SAP Announce Reseller Agreement for Price Management Software


SAP to Resell Price Management Software; Comprehensive Price and Margin Management Solution Designed to Deliver Higher Margins to SAP Customers

WALLDORF, Germany and PALO ALTO, Ca. - November 09, 2005 - Vendavo, Inc. and SAP AG (NYSE: SAP) today announced that SAP AG will offer a comprehensive solution for price and margin management by reselling Vendavo’s market-leading price management software suite to its customers within manufacturing industries such as chemicals, high tech and oil and gas. The new solution, which is “Powered by SAP NetWeaver®,” will complement and enhance the price execution capabilities of mySAP™ ERP and mySAP™ Customer Relationship Management (mySAP CRM) with real-time, sophisticated pricing analytics, a powerful framework for price setting and policy management; and interactive negotiation capabilities to recommend, negotiate and evaluate prices and terms on sales agreements. Sold under the name SAP Price and Margin Management by Vendavo™, the solution is available immediately.

Vendavo and SAP’s strong partnership is supported by a growing number of Fortune 500 customers. “We selected Vendavo’s software for its comprehensive price management functionality, and for the maturity of the solution,” said Kevin McGuire, CIO, Hexion Specialty Chemicals. “Our decision was also heavily influenced by the strong endorsement of Vendavo from current customers, and the software’s proven integration to multiple SAP systems. As we continue to roll out the solution across our divisions, we look forward to leveraging the benefits of the offering from SAP and Vendavo.”

Price management has landed at the top of the executive agenda. More and more companies are pursuing profitable growth strategies, and pricing is one of the last untapped levers to bring these strategies to life. Making better pricing decisions on every transaction, segmenting customers and optimizing prices, and institutionalizing best practices in value-based selling will help SAP and Vendavo customers reap the benefits of implementing a comprehensive price and margin management solution.

“SAP and Vendavo will deliver real bottom-line value to SAP customers within manufacturing industries in North America, Europe and Asia,” said Al Crites, president and CEO of Vendavo. “We have worked with SAP for more than three years and take great pride in the seamless integration of our solutions and in the strength of our Powered by SAP NetWeaver certification and partnership. For the first time, customers will be able to license a comprehensive, fully-integrated price and margin management software solution from a single source – SAP.”

“Achieving high profit margins is paramount to the success of our customers,” said Peter Maier, vice president and head of the Chemicals, Oil and Gas and Mining business unit, SAP. “Our relationship with Vendavo is a prime example of how SAP meets specific customer needs by leveraging our ISV partner ecosystem to complement and extend SAP solution offerings.”

About Vendavo, Inc.
Vendavo is the leading provider of price management software to global process, industrial and high-tech manufacturing, and distribution corporations. Vendavo’s customers significantly increase their net margins by solving a broad range of pricing challenges that include managing strategic pricing initiatives, setting list prices, managing price lists, controlling margin leakage, negotiating and managing contracts, pricing quotes, tracking pricing performance and customer compliance, and communicating prices across the organization. Vendavo solutions integrate seamlessly with other mission-critical, customer-facing processes and applications. To learn more, or to request information, visit

About SAP
SAP is the world’s leading provider of business software solutions*. Today, more than 29,800 customers in over 120 countries run more than 100,600 installations of SAP® software—from distinct solutions addressing the needs of small and midsize enterprises to suite solutions for global organizations. Powered by the SAP NetWeaver® platform to drive innovation and enable business change, mySAP™ Business Suite solutions are helping enterprises around the world improve customer relationships, enhance partner collaboration and create efficiencies across their supply chains and business operations. SAP industry solutions support the unique business processes of more than 25 industry segments, including high tech, retail, public sector and financial services. With subsidiaries in more than 50 countries, the company is listed on several exchanges, including the Frankfurt stock exchange and NYSE under the symbol “SAP.” (Additional information at

(*) SAP defines business software solutions as comprising enterprise resource planning and related software solutions such as supply chain management, customer relationship management, product life-cycle management and supplier relationship management.

Any statements contained in this document that are not historical facts are forward-looking statements as defined in the U.S. Private Securities Litigation Reform Act of 1995. Words such as “anticipate,” “believe,” “estimate,” “expect,” “forecast,” “intend,” “may,” “plan,” “project,” “predict,” “should” and “will” and similar expressions as they relate to SAP are intended to identify such forward-looking statements. SAP undertakes no obligation to publicly update or revise any forward-looking statements. All forward-looking statements are subject to various risks and uncertainties that could cause actual results to differ materially from expectations The factors that could affect SAP’s future financial results are discussed more fully in SAP’s filings with the U.S. Securities and Exchange Commission (“SEC”), including SAP’s most recent Annual Report on Form 20-F filed with the SEC. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of their dates.

Copyright © 2005 SAP AG. All rights reserved. SAP, R/3, mySAP,, xApps, xApp, SAP NetWeaver and other SAP products and services mentioned herein as well as their respective logos are trademarks or registered trademarks of SAP AG in Germany and in several other countries all over the world. All other product and service names mentioned are the trademarks of their respective companies. Data contained in this document serve informational purposes only. National product specifications may vary.

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